SELECTING ASSETS
    1.
    发明申请
    SELECTING ASSETS 审中-公开

    公开(公告)号:US20180027092A1

    公开(公告)日:2018-01-25

    申请号:US15215922

    申请日:2016-07-21

    Applicant: Facebook, Inc.

    Abstract: In one embodiments, one or more computer systems receive, from a client device of a user, a request to access content. The computer systems access a plurality of assets representing the content. The computer devices calculate, for each asset, using a deep-learning model, a probability of an interaction by the user upon providing the asset to the user, wherein the deep-learning model is based at least in part on one or more features associated with the user, the asset, or the content. The computer devices selects one of the assets based on the probability. The computer devices send, to the client device, the selected asset.

    AUTOMATIC RECIPIENT TARGETING FOR NOTIFICATIONS

    公开(公告)号:US20200053178A1

    公开(公告)日:2020-02-13

    申请号:US16660701

    申请日:2019-10-22

    Applicant: Facebook, Inc.

    Abstract: A method may include one or more computing devices receiving an indication that a triggering action has been detected from a client device, identifying one or more notifications associated with the triggering action, wherein the one or more notifications have been stored in a queue prior to receiving the indication that the triggering action has been detected, and, for each of the one or more identified notifications, calculating a click-through probability that a user associated with the client device will interact with the notification, wherein the click-through probability is calculated based at least in part on a period the notification was stored in the queue prior to receiving the indication that the of the triggering action has been detected, and determining whether the calculated click-through probability satisfies a threshold and sending, in response to determining that the calculated click-through probability satisfies the threshold, the identified notification to the client device.

    Application bookmarks and recommendations

    公开(公告)号:US10432749B2

    公开(公告)日:2019-10-01

    申请号:US15246225

    申请日:2016-08-24

    Applicant: Facebook, Inc.

    Inventor: Leif Erik Foged

    Abstract: In one embodiment, a method includes one or more computing devices identifying multiple applications associated with a social-networking system based at least in part on social-networking information for a user associated with the social-networking system. The method also includes calculating, using a machine-learning model and for each of the identified applications, a score based at least in part on a click-through probability that the user will interact with the application upon display of a selectable representation associated with the application, where the machine-learning model is based at least in part on one or more features associated with the user or the application. The method also includes sending, to a client device of the user for display, information to present a selectable representation associated with each of one or more of the identified applications based at least in part on the score for the application.

    Selecting assets
    4.
    发明授权

    公开(公告)号:US11019177B2

    公开(公告)日:2021-05-25

    申请号:US15215922

    申请日:2016-07-21

    Applicant: Facebook, Inc.

    Abstract: In one embodiments, one or more computer systems receive, from a client device of a user, a request to access content. The computer systems access a plurality of assets representing the content. The computer devices calculate, for each asset, using a deep-learning model, a probability of an interaction by the user upon providing the asset to the user, wherein the deep-learning model is based at least in part on one or more features associated with the user, the asset, or the content. The computer devices selects one of the assets based on the probability. The computer devices send, to the client device, the selected asset.

    Automatic recipient targeting for notifications

    公开(公告)号:US10819812B2

    公开(公告)日:2020-10-27

    申请号:US16660701

    申请日:2019-10-22

    Applicant: Facebook, Inc.

    Abstract: A method may include one or more computing devices receiving an indication that a triggering action has been detected from a client device, identifying one or more notifications associated with the triggering action, wherein the one or more notifications have been stored in a queue prior to receiving the indication that the triggering action has been detected, and, for each of the one or more identified notifications, calculating a click-through probability that a user associated with the client device will interact with the notification, wherein the click-through probability is calculated based at least in part on a period the notification was stored in the queue prior to receiving the indication that the of the triggering action has been detected, and determining whether the calculated click-through probability satisfies a threshold and sending, in response to determining that the calculated click-through probability satisfies the threshold, the identified notification to the client device.

    AUTOMATIC RECIPIENT TARGETING FOR NOTIFICATIONS

    公开(公告)号:US20180013844A1

    公开(公告)日:2018-01-11

    申请号:US15205322

    申请日:2016-07-08

    Applicant: Facebook, Inc.

    Abstract: In one embodiment, a method includes one or more computing devices detecting a triggering action by a user of a social-networking system, wherein the detecting includes receiving information about the triggering action from a client device associated with the user and accessing a queue including multiple notifications. The method also includes, for each of one or more of the notifications, calculating using a machine-learning model, a click-through probability that the user will interact with the notification upon display of the notification, wherein the machine-learning model is based at least in part on one or more features associated with the user or the notification, determining whether the click-through probability satisfies a threshold, and if the click-through probability satisfies the threshold, then sending the notification to the client device associated with the user for display, else, removing the notification from the queue.

    Application Bookmarks and Recommendations
    10.
    发明申请

    公开(公告)号:US20180063276A1

    公开(公告)日:2018-03-01

    申请号:US15246225

    申请日:2016-08-24

    Applicant: Facebook, Inc.

    Inventor: Leif Erik Foged

    Abstract: In one embodiment, a method includes one or more computing devices identifying multiple applications associated with a social-networking system based at least in part on social-networking information for a user associated with the social-networking system. The method also includes calculating, using a machine-learning model and for each of the identified applications, a score based at least in part on a click-through probability that the user will interact with the application upon display of a selectable representation associated with the application, where the machine-learning model is based at least in part on one or more features associated with the user or the application. The method also includes sending, to a client device of the user for display, information to present a selectable representation associated with each of one or more of the identified applications based at least in part on the score for the application.

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