公开(公告)号：US09742822B2

公开(公告)日：2017-08-22

申请号：US14792528

申请日：2015-07-06

Applicant: Facebook, Inc.

Inventor： Philip Anastasios Zigoris ,  Nipun Mathur ,  Robert Kang-Xing Jin ,  Brian Thomas Boland

IPC: G06F15/16 ,  H04L29/06 ,  G06Q50/00 ,  G06F17/30 ,  H04L29/08

CPC classification number: H04L65/403 ,  G06F17/30867 ,  G06Q50/01 ,  H04L67/22

Abstract: Methods, apparatuses and systems directed to sponsored story generation from an organic activity stream in a social networking site. A user wishing to promote an entry from an organic activity stream may, using a sponsor user interface, specify the types of stories to promote to a portion of the home page displayed to a member of a social network.

公开(公告)号：US09565090B1

公开(公告)日：2017-02-07

申请号：US14086123

申请日：2013-11-21

Applicant: Facebook, Inc.

Inventor： Alexey Maykov ,  Ryan Edward Huettl ,  Anirudhan Vijayakanthan ,  Nipun Mathur

IPC: G06F15/173 ,  H04L12/26

CPC classification number: H04L43/10 ,  H04L43/14 ,  H04L67/02 ,  H04L67/142 ,  H04L67/146 ,  H04L67/20

Abstract: An online system determines a frequency with which its users delete information stored in a browser on client devices associated with each user. When a user accesses the online system, the online system determines a user identifier associated with the user and determines if one or more conditions are satisfied based on information received from a browser used to access the online system. If a condition is satisfied, the online system communicates an instruction to the browser to communicate information associated with a third party and the user identifier to the third party. Information previously stored in the browser and associated with the user identifier is compared to information associated with the user identifier received from the browser. Deletion of information stored in the browser is determined when stored information associated with the user identifier differs from received information associated with the user identifier.

Abstract translation: 在线系统确定其用户删除存储在与每个用户相关联的客户端设备上的浏览器中的信息的频率。 当用户访问在线系统时，在线系统确定与用户相关联的用户标识符，并且基于从用于访问在线系统的浏览器接收到的信息来确定是否满足一个或多个条件。 如果条件满足，则在线系统向浏览器传达指令以将与第三方相关联的信息和用户标识符传送给第三方。 将先前存储在浏览器中并与用户标识符相关联的信息与与从浏览器接收到的用户标识符相关联的信息进行比较。 当与用户标识符相关联的存储信息与与用户标识符相关联的接收信息不同时，确定存储在浏览器中的信息的删除。

公开(公告)号：US20150312292A1

公开(公告)日：2015-10-29

申请号：US14792528

申请日：2015-07-06

Applicant: Facebook, Inc.

Inventor： Philip Anastasios Zigoris ,  Nipun Mathur ,  Robert Kang-Xing Jin ,  Brian Thomas Boland

IPC: H04L29/06 ,  H04L29/08 ,  G06F17/30

CPC classification number: H04L65/403 ,  G06F17/30867 ,  G06Q50/01 ,  H04L67/22

Abstract: Methods, apparatuses and systems directed to sponsored story generation from an organic activity stream in a social networking site. A user wishing to promote an entry from an organic activity stream may, using a sponsor user interface, specify the types of stories to promote to a portion of the home page displayed to a member of a social network.

Abstract translation: 针对社交网站中有机活动流的赞助故事生成的方法，设备和系统。 希望从有机活动流促进条目的用户可以使用赞助商用户界面来指定要向社交网络的成员显示的主页的一部分进行宣传的故事的类型。

公开(公告)号：US20140149502A1

公开(公告)日：2014-05-29

申请号：US13687397

申请日：2012-11-28

Applicant: Facebook Inc.

Inventor： Gokul Rajaram ,  Antonio Felipe Garcia-Martinez ,  Brian Thomas Boland ,  Nipun Mathur

IPC: H04L29/06

CPC classification number: H04L65/403 ,  H04L51/28 ,  H04L51/32

Abstract: Based on information used by the external system to identify a target user, the external system generates a target user hash identifier that is communicated to the social networking system along with a message. Using information from user profiles maintained by the social networking system, the social networking system generates hash identifiers for its users and compares the target user hash identifier to the generated hash identifiers hash identifiers for social networking system users are generated. The social networking system sends the message to a user associated with a hash identifier generated from user profile information that matches the target user hash identifier. Hence, an external application may communicate with social networking system users without accessing access information about the users maintained by the social networking system.

Abstract translation: 基于外部系统用于识别目标用户的信息，外部系统生成与消息一起传送到社交网络系统的目标用户散列标识符。 使用由社交网络系统维护的用户简档的信息，社交网络系统为其用户生成哈希标识符，并将目标用户散列标识符与生成的散列标识符哈希标识符进行比较，从而生成社交网络系统用户。 社交网络系统将消息发送到与从目标用户散列标识符匹配的用户简档信息生成的散列标识符相关联的用户。 因此，外部应用可以与社交网络系统用户通信，而不访问关于由社交网络系统维护的用户的访问信息。

公开(公告)号：US10410296B2

公开(公告)日：2019-09-10

申请号：US13770763

申请日：2013-02-19

Applicant: Facebook, Inc.

Inventor： Scott Shapiro ,  Brian T. Boland ,  Kelly MacLean ,  Nipun Mathur

IPC: G06Q30/00 ,  G06Q50/00 ,  G06Q30/02

Abstract: An ad bidder receives a request from a user device to select an advertisement (“ad”) for presentation along with a web page. The ad bidder includes a user profile database and may be a social networking system. The ad bidder determines if the user of the user device is logged into the ad bidder and selects the advertisement based on information in the user profile database if the user is logged into the ad bidder. If the ad bidder determines the user is not logged into the ad bidder, the ad bidder retrieves a device cookie stored on the user device. The device cookie describes interactions with content from the user device, such as viewed web pages or ads. Data stored by the device cookie is then used to select the ad for presentation.

公开(公告)号：US10374929B2

公开(公告)日：2019-08-06

申请号：US15390982

申请日：2016-12-27

Applicant: Facebook, Inc.

Inventor： Alexey Maykov ,  Ryan Edward Huettl ,  Anirudhan Vijayakanthan ,  Nipun Mathur

IPC: G06F15/173 ,  H04L12/26 ,  H04L29/08

Abstract: An online system determines a frequency with which its users delete information stored in a browser on client devices associated with each user. When a user accesses the online system, the online system determines a user identifier associated with the user and determines if one or more conditions are satisfied based on information received from a browser used to access the online system. If a condition is satisfied, the online system communicates an instruction to the browser to communicate information associated with a third party and the user identifier to the third party. Information previously stored in the browser and associated with the user identifier is compared to information associated with the user identifier received from the browser. Deletion of information stored in the browser is determined when stored information associated with the user identifier differs from received information associated with the user identifier.

公开(公告)号：US10325305B2

公开(公告)日：2019-06-18

申请号：US14882023

申请日：2015-10-13

Applicant: Facebook, Inc.

Inventor： Antonio Felipe Garcia-Martinez ,  Nipun Mathur

IPC: G06Q30/06 ,  G06F16/00 ,  G06F17/00 ,  G06F16/9535 ,  G06Q50/00

Abstract: A social networking system user's interaction with a brand page may be tailored to match the user's interests. Content providers or page administrators of a brand page associate keywords with content posted to the brand page. A keyword may define a characteristic of a social networking system user to receive the content or may describe a characteristic of the content. The keywords are compared to a user profile of a user requesting the brand page and content posted to the brand page is selected for presentation to the user based on the user profile and the keywords. For example, content is presented to a user having a characteristic defined by criteria keyword. The selected content posted to the brand page is presented to the user requesting the brand page.

公开(公告)号：US09930078B2

公开(公告)日：2018-03-27

申请号：US13687397

申请日：2012-11-28

Applicant: Facebook, Inc.

Inventor： Gokul Rajaram ,  Antonio Felipe Garcia-Martinez ,  Brian Thomas Boland ,  Nipun Mathur

IPC: G06F15/16 ,  H04L29/06 ,  H04L12/58

CPC classification number: H04L65/403 ,  H04L51/28 ,  H04L51/32

Abstract: Based on information used by the external system to identify a target user, the external system generates a target user hash identifier that is communicated to the social networking system along with a message. Using information from user profiles maintained by the social networking system, the social networking system generates hash identifiers for its users and compares the target user hash identifier to the generated hash identifiers hash identifiers for social networking system users are generated. The social networking system sends the message to a user associated with a hash identifier generated from user profile information that matches the target user hash identifier. Hence, an external application may communicate with social networking system users without accessing access information about the users maintained by the social networking system.

公开(公告)号：US20160035004A1

公开(公告)日：2016-02-04

申请号：US14882023

申请日：2015-10-13

Applicant: Facebook, Inc.

Inventor： Antonio Felipe Garcia-Martinez ,  Nipun Mathur

IPC: G06Q30/06

CPC classification number: G06Q30/0631 ,  G06F17/00 ,  G06F17/30 ,  G06F17/30867 ,  G06Q50/01

Abstract: A social networking system user's interaction with a brand page may be tailored to match the user's interests. Content providers or page administrators of a brand page associate keywords with content posted to the brand page. A keyword may define a characteristic of a social networking system user to receive the content or may describe a characteristic of the content. The keywords are compared to a user profile of a user requesting the brand page and content posted to the brand page is selected for presentation to the user based on the user profile and the keywords. For example, content is presented to a user having a characteristic defined by criteria keyword. The selected content posted to the brand page is presented to the user requesting the brand page.

Abstract translation: 社交网络系统用户与品牌页面的交互可以被定制以匹配用户的兴趣。 品牌页面的内容提供商或页面管理员将关键字与发布到品牌页面的内容相关联。 关键字可以定义社交网络系统用户的特征来接收内容或者可以描述内容的特征。 将关键字与请求品牌页面的用户的用户简档进行比较，并且基于用户简档和关键字选择向品牌页面发布的内容以呈现给用户。 例如，内容被呈现给具有由criteria关键字定义的特征的用户。 发布到品牌页面的所选内容将呈现给请求品牌页面的用户。

公开(公告)号：US09195632B2

公开(公告)日：2015-11-24

申请号：US13627857

申请日：2012-09-26

Applicant: Facebook, Inc.

Inventor： Antonio Felipe Garcia-Martinez ,  Nipun Mathur

IPC: G06F17/30 ,  G06F17/00

CPC classification number: G06Q30/0631 ,  G06F17/00 ,  G06F17/30 ,  G06F17/30867 ,  G06Q50/01

Abstract: A social networking system user's interaction with a brand page may be tailored to match the user's interests. Content providers or page administrators of a brand page associate keywords with content posted to the brand page. A keyword may define a characteristic of a social networking system user to receive the content or may describe a characteristic of the content. The keywords are compared to a user profile of a user requesting the brand page and content posted to the brand page is selected for presentation to the user based on the user profile and the keywords. For example, content is presented to a user having a characteristic defined by criteria keyword. The selected content posted to the brand page is presented to the user requesting the brand page.

Abstract translation: 社交网络系统用户与品牌页面的交互可以被定制以匹配用户的兴趣。 品牌页面的内容提供商或页面管理员将关键字与发布到品牌页面的内容相关联。 关键字可以定义社交网络系统用户的特征来接收内容或者可以描述内容的特征。 将关键字与请求品牌页面的用户的用户简档进行比较，并且基于用户简档和关键字选择向品牌页面发布的内容以呈现给用户。 例如，内容被呈现给具有由criteria关键字定义的特征的用户。 发布到品牌页面的所选内容将呈现给请求品牌页面的用户。