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公开(公告)号：US09742822B2
公开(公告)日：2017-08-22
申请号：US14792528
申请日：2015-07-06
Applicant: Facebook, Inc.
Inventor： Philip Anastasios Zigoris , Nipun Mathur , Robert Kang-Xing Jin , Brian Thomas Boland
CPC classification number: H04L65/403 , G06F17/30867 , G06Q50/01 , H04L67/22
Abstract: Methods, apparatuses and systems directed to sponsored story generation from an organic activity stream in a social networking site. A user wishing to promote an entry from an organic activity stream may, using a sponsor user interface, specify the types of stories to promote to a portion of the home page displayed to a member of a social network.
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公开(公告)号：US20150312292A1
公开(公告)日：2015-10-29
申请号：US14792528
申请日：2015-07-06
Applicant: Facebook, Inc.
Inventor： Philip Anastasios Zigoris , Nipun Mathur , Robert Kang-Xing Jin , Brian Thomas Boland
CPC classification number: H04L65/403 , G06F17/30867 , G06Q50/01 , H04L67/22
Abstract: Methods, apparatuses and systems directed to sponsored story generation from an organic activity stream in a social networking site. A user wishing to promote an entry from an organic activity stream may, using a sponsor user interface, specify the types of stories to promote to a portion of the home page displayed to a member of a social network.
Abstract translation: 针对社交网站中有机活动流的赞助故事生成的方法，设备和系统。 希望从有机活动流促进条目的用户可以使用赞助商用户界面来指定要向社交网络的成员显示的主页的一部分进行宣传的故事的类型。
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公开(公告)号：US20130297702A1
公开(公告)日：2013-11-07
申请号：US13938139
申请日：2013-07-09
Applicant: Facebook, Inc.
Inventor： Kent Schoen , Ning Li , Robert Kang-Xing Jin , Philip Anastasios Zigoris , Jessica Gronski , Jordan Walke , Eric Michel Giovanola
IPC: H04L29/06
CPC classification number: G06F3/0481 , G06Q10/10 , G06Q30/0269 , G06Q50/01 , H04L65/403
Abstract: A method includes receiving sponsor specifications designating story characteristics, monitoring an organic activity stream for entries matching the story characteristics, and, in response to identifying an entry as matching the story characteristics, providing for display the entry in a predetermined area of a web page.
Abstract translation: 一种方法包括接收指定故事特征的赞助商规范，监视与故事特征匹配的条目的有机活动流，以及响应于识别与故事特征相匹配的条目，提供在网页的预定区域中显示该条目。
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公开(公告)号：US09058089B2
公开(公告)日：2015-06-16
申请号：US13938139
申请日：2013-07-09
Applicant: Facebook, Inc.
Inventor： Kent Schoen , Ning Li , Robert Kang-Xing Jin , Philip Anastasios Zigoris , Jessica Gronski , Jordan Walke , Eric Michel Giovanola
CPC classification number: G06F3/0481 , G06Q10/10 , G06Q30/0269 , G06Q50/01 , H04L65/403
Abstract: A method includes receiving sponsor specifications designating story characteristics, monitoring an organic activity stream for entries matching the story characteristics, and, in response to identifying an entry as matching the story characteristics, providing for display the entry in a predetermined area of a web page.
Abstract translation: 一种方法包括接收指定故事特征的赞助商规范，监视与故事特征匹配的条目的有机活动流，以及响应于识别与故事特征相匹配的条目，提供在网页的预定区域中显示该条目。
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Patent Agency Ranking
公开(公告)号：US20140337142A1
公开(公告)日：2014-11-13
申请号：US14340360
申请日：2014-07-24
Applicant: Facebook, Inc.
Inventor： Ning Li , Philip Anastasios Zigoris , Neville Bowers , Robert Kang-Xing Jin
CPC classification number: G06Q30/0269 , G06Q30/0241 , G06Q50/01
Abstract: To provide a sponsored story unit, the social networking system receives a story request from an advertiser. The story request specifies properties of content used to generate the sponsored story. When the social networking system stores an object or an action performed on an object, properties associated with, and describing, the object or the action are also stored. For example, properties of an object include an object type, an object identifier, metadata describing the object or other suitable information. The social networking system identifies actions or objects associated with users connected to a viewing user having one or more properties included in a story request. A sponsored story is generated from the identified actions or objects and presented to a viewing user.
Abstract translation: 为了提供一个赞助的故事单元，社交网络系统收到广告商的故事请求。 故事要求指定用于生成赞助故事的内容的属性。 当社交网络系统存储对象或对对象执行的动作时，还存储与对象或动作相关联并描述对象或动作的属性。 例如，对象的属性包括对象类型，对象标识符，描述对象的元数据或其他合适的信息。 社交网络系统识别与连接到具有包括在故事请求中的一个或多个属性的观看用户的用户相关联的动作或对象。 从所识别的动作或对象产生赞助故事并呈现给观看用户。
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公开(公告)号：US09984392B2
公开(公告)日：2018-05-29
申请号：US13804150
申请日：2013-03-14
Applicant: Facebook, Inc.
Inventor： Timothy A. Kendall , Matthew R. Cohler , Mark E. Zuckerberg , Yun-Fang Juan , Robert Kang-Xing Jin , Justin M. Rosenstein , Andrew G. Bosworth , Yishan Wong , Adam D'Angelo , Chamath M. Palihapitiya
CPC classification number: G06Q30/0269 , G06Q30/02 , G06Q30/0215 , G06Q30/0254 , G06Q30/0255 , G06Q30/0275 , H04L12/1859 , H04L67/18 , H04L67/22 , H04L67/306 , H04W4/02 , H04W4/20
Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.
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公开(公告)号：US08825888B2
公开(公告)日：2014-09-02
申请号：US14048034
申请日：2013-10-07
Applicant: Facebook, Inc.
Inventor： Kent Schoen , Ning Li , Robert Kang-Xing Jin , Philip Anastasios Zigoris , Jessica Gronski , Jordan Walke , Eric Michel Giovanola
CPC classification number: G06F3/0481 , G06Q10/10 , G06Q30/0269 , G06Q50/01 , H04L65/403
Abstract: A method includes monitoring an activity stream to identify actions that match stored sponsored story specifications, for providing one or more sponsored stories to a viewing user. The sponsored story specifications include a visual specification for the sponsored story, and matched sponsored stories are ranked for a viewing user. Users can set privacy preferences related to sponsored stories. The ranking and privacy settings contribute to which sponsored stories are provided for display to the viewing user.
Abstract translation: 一种方法包括监视活动流以识别与存储的赞助故事规范相匹配的动作，用于向观看用户提供一个或多个赞助故事。 赞助的故事规范包括赞助故事的视觉规范，匹配的赞助故事排名为观看用户。 用户可以设置与赞助故事相关的隐私偏好。 排名和隐私设置有助于向观看用户显示哪些赞助故事。
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8.发明申请INSTANTANEOUS RECOMMENDATION OF SOCIAL INTERACTIONS IN A SOCIAL NETWORKING SYSTEM 审中-公开社会互联系统社会互动的即时建议公开(公告)号：US20140108550A1
公开(公告)日：2014-04-17
申请号：US14108122
申请日：2013-12-16
Applicant: Facebook, Inc.
Inventor： Yigal Dan Rubinstein , Srinivas P. Narayanan , Kent Schoen , Yanxin Shi , David Dawei Ye , Andrey Goder , Levy Klots , Robert Kang-Xing Jin , Alexey Spiridinov
IPC: H04L12/58
CPC classification number: H04L51/32 , G06Q10/107
Abstract: As a user of a social networking system views a page that includes information provided by the system, certain types of social interactions are monitored. If an interaction monitored for is detected, at least one recommendation unit is identified to present to user on the page. The recommendation unit is identified based on a description of the interaction. The recommendation unit suggests that the user perform a social interaction in the social networking system. The recommendation unit is transmitted to a device of the user and is presented to the user on the page without having to reload the entire page.
Abstract translation: 作为社交网络系统的用户，查看包含系统提供的信息的页面，监视某些类型的社交交互。 如果检测到监视的交互，则识别出至少一个推荐单元向页面上的用户呈现。 基于交互的描述来识别推荐单元。 推荐单元建议用户在社交网络系统中进行社交互动。 将推荐单元发送到用户的设备，并且在页面上呈现给用户，而不必重新加载整个页面。
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公开(公告)号：US20140040042A1
公开(公告)日：2014-02-06
申请号：US14048034
申请日：2013-10-07
Applicant: Facebook, Inc.
Inventor： Kent Schoen , Ning Li , Robert Kang-Xing Jin , Philip Anastasios Zigoris , Jessica Gronski , Jordan Walke , Eric Michel Giovanola
CPC classification number: G06F3/0481 , G06Q10/10 , G06Q30/0269 , G06Q50/01 , H04L65/403
Abstract: A method includes monitoring an activity stream to identify actions that match stored sponsored story specifications, for providing one or more sponsored stories to a viewing user. The sponsored story specifications include a visual specification for the sponsored story, and matched sponsored stories are ranked for a viewing user. Users can set privacy preferences related to sponsored stories. The ranking and privacy settings contribute to which sponsored stories are provided for display to the viewing user.
Abstract translation: 一种方法包括监视活动流以识别与存储的赞助故事规范相匹配的动作，用于向观看用户提供一个或多个赞助故事。 赞助的故事规范包括赞助故事的视觉规范，匹配的赞助故事排名为观看用户。 用户可以设置与赞助故事相关的隐私偏好。 排名和隐私设置有助于向观看用户显示哪些赞助故事。
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