公开(公告)号：US09876871B2

公开(公告)日：2018-01-23

申请号：US15059700

申请日：2016-03-03

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: H04L29/08 ,  H04L29/06

CPC classification number: H04L67/22 ,  H04L29/06 ,  H04L63/102 ,  H04L67/02

Abstract: A method for associating a web event with a member of a group of users is implemented at a first computing device. The method includes: receiving a data access request from a second computing device; determining whether the second computing device provides a user login service; if so, causing the second computing device to render the user login service so that the user can provide an instruction of whether or not to associate the data access request with the user of the second computing device; if not, identifying a third computing device that is physically proximate the second computing device; and causing the third computing device to output an alert signal prompting the user of the second computing device to respond; and in response to the user's response through the third computing device, generating a data record to associate the data access request with the user of the second computing device.

公开(公告)号：US09639817B2

公开(公告)日：2017-05-02

申请号：US14079262

申请日：2013-11-13

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: G06F15/173 ,  G06Q10/06 ,  H04L29/08

CPC classification number: G06Q10/06 ,  H04L67/02 ,  H04L67/22

Abstract: A method for remotely recording Web usage by a panelist includes receiving at a remote processor, a command from a local client to display a Web page; identifying the local client and the panelist operating the local client; accessing the Web page; rendering the Web page in a remote browser; sending an image of the Web page to a local browser of the local client; and recording Web usage metrics associated with a display of the image on the local browser.

公开(公告)号：US09477862B1

公开(公告)日：2016-10-25

申请号：US14078166

申请日：2013-11-12

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: G06F21/36 ,  G06K7/08 ,  G06K7/10

CPC classification number: G06K7/10366 ,  G06Q10/06

Abstract: A personal identification process executed by a processor includes receiving personal identification data; encoding, by the processor, the received personal identification information; sending the encoded personal identification information to a data element; receiving a comparison result executed by the data element of the sent encoded personal identification information and corresponding personal identification information stored on the data element; and providing the comparison result to a remote server.

Abstract translation: 由处理器执行的个人识别处理包括接收个人识别数据; 由所述处理器对所接收的个人识别信息进行编码; 将编码的个人识别信息发送到数据元素; 接收由所发送的编码个人识别信息的数据元素和存储在数据元素上的对应的个人识别信息执行的比较结果; 并将比较结果提供给远程服务器。

公开(公告)号：US20160164877A1

公开(公告)日：2016-06-09

申请号：US14658626

申请日：2015-03-16

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: H04L29/06

CPC classification number: H04L63/102 ,  G06F21/31 ,  G06F21/50 ,  G06F21/604 ,  G06F21/73 ,  H04L63/0876 ,  H04L63/0884

Abstract: A method for associating a web event with a member of a group of users is implemented at a first computing device. The method includes: receiving a data access request from a second computing device; determining whether the user has previously provided personal information and authorization to the first computing device through the second computing device; if the user's personal information and authorization are found: generating a record for the data access request; if the user's personal information is found but the user's authorization is not found: generating a record for the data access request; and if neither of the user's personal information and authorization is found: identifying one or more user identifiers that are associated with the second computing device; and returning personal information associated with the one or more user identifiers to the second computing device.

Abstract translation: 用于将web事件与一组用户的成员相关联的方法在第一计算设备处实现。 该方法包括：从第二计算设备接收数据访问请求; 确定用户是否先前通过第二计算设备向第一计算设备提供个人信息和授权; 如果发现用户的个人信息和授权：生成用于数据访问请求的记录; 如果发现用户的个人信息但没有找到用户的授权：生成用于数据访问请求的记录; 并且如果没有发现用户的个人信息和授权;识别与第二计算设备相关联的一个或多个用户标识符; 以及将与所述一个或多个用户标识符相关联的个人信息返回给所述第二计算设备。

公开(公告)号：US10009648B1

公开(公告)日：2018-06-26

申请号：US14874921

申请日：2015-10-05

Applicant: Google Inc.

Inventor： Ant Oztaskent ,  Yaroslav Volovich ,  Simon Michael Rowe ,  Cihat Basol ,  James Robert Stewart

IPC: H04H60/32 ,  H04N21/442 ,  H04N21/25 ,  H04N21/466 ,  H04N21/488 ,  H04N21/234 ,  H04N21/258

CPC classification number: H04N21/442 ,  H04H60/37 ,  H04N21/23109 ,  H04N21/23418 ,  H04N21/251 ,  H04N21/25866 ,  H04N21/25883 ,  H04N21/25891 ,  H04N21/44222 ,  H04N21/4667 ,  H04N21/4884 ,  H04N21/4888 ,  H04N21/6377

Abstract: To provide audience measurement services without requiring broadcasters to install additional watermarking equipment, a small video capture device may receive a video signal viewed by an audience member, the signal including embedded closed captioning data, and may decode and transmit the closed captioning data to an audience measurement server. The measurement server may receive the data and compare the received data to a database of closed captioning text to identify matches. The database may be populated via one or more additional capture devices receiving local or national broadcast signals, or with data separately provided by broadcasters. When a match is found, the measurement server may determine that the audience member is watching a program having the corresponding closed captioning. Dynamically generated confidence scores may allow for reliable identification of audience members of content, even with very short closed captioning data lengths.

公开(公告)号：US09485525B1

公开(公告)日：2016-11-01

申请号：US14253028

申请日：2014-04-15

Applicant: Google Inc.

Inventor： Ant Oztaskent ,  Yaroslav Volovich ,  Simon Michael Rowe ,  Cihat Basol ,  James Robert Stewart

IPC: H04H60/32 ,  H04N21/234 ,  H04N21/258

CPC classification number: H04N21/442 ,  H04H60/37 ,  H04N21/23109 ,  H04N21/23418 ,  H04N21/251 ,  H04N21/25866 ,  H04N21/25883 ,  H04N21/25891 ,  H04N21/44222 ,  H04N21/4667 ,  H04N21/4884 ,  H04N21/4888 ,  H04N21/6377

Abstract: To provide audience measurement services without requiring broadcasters to install additional watermarking equipment, a small video capture device may receive a video signal viewed by an audience member, the signal including embedded closed captioning data, and may decode and transmit the closed captioning data to an audience measurement server. The measurement server may receive the data and compare the received data to a database of closed captioning text to identify matches. The database may be populated via one or more additional capture devices receiving local or national broadcast signals, or with data separately provided by broadcasters. When a match is found, the measurement server may determine that the audience member is watching a program having the corresponding closed captioning. Dynamically generated confidence scores may allow for reliable identification of audience members of content, even with very short closed captioning data lengths.

Abstract translation: 为了提供观众测量服务而不要求广播者安装附加的水印设备，小的视频采集设备可以接收由观众观看的视频信号，该信号包括嵌入的隐藏字幕数据，并且可以将隐藏的字幕数据解码并传送给观众 测量服务器。 测量服务器可以接收数据并将接收到的数据与隐藏字幕文本的数据库进行比较以识别匹配。 数据库可以通过接收本地或全国广播信号的一个或多个附加捕获设备或由广播商单独提供的数据来填充。 当找到匹配时，测量服务器可以确定观众成员正在观看具有相应隐藏字幕的节目。 动态生成的置信度分数可以允许对内容的观众成员进行可靠的识别，即使是非常短的隐藏字幕数据长度。

公开(公告)号：US20160239571A1

公开(公告)日：2016-08-18

申请号：US14622542

申请日：2015-02-13

Applicant: Google Inc.

Inventor： Simon Michael Rowe ,  John Wedgwood ,  Margaret Hollendoner

IPC: G06F17/30

CPC classification number: G06F17/30867 ,  H04N21/2407 ,  H04N21/251

Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. If or when the media is subsequently rebroadcast, media-related search queries may be detected and corresponding users identified as likely audience members for the rebroadcast, such that they may be targeted to receive additional media-related content.

Abstract translation: 受众测量服务可以监视区域中的广播，摄取隐藏字幕数据，元数据，显示的文本或徽标，对人进行面部识别，和/或生成广播内容的音频/视频指纹，以创建内容和关联关键字的数据库， 以及播放内容的时间。 观众测量服务可以从搜索提供商接收用户搜索查询并检测“尖峰”查询。 观众测量服务可以确定尖峰查询是否与数据库中标识的内容项相关，并且在时间上相关，并且推断出生成查询的用户可能观看内容项。 如果或当媒体随后重新播出时，可以检测媒体相关的搜索查询，并且相应的用户被识别为用于重播的可能的观众，使得它们可以被定向以接收附加的媒体相关内容。

公开(公告)号：US09313080B2

公开(公告)日：2016-04-12

申请号：US13660818

申请日：2012-10-25

Applicant: GOOGLE INC.

Inventor： Simon Michael Rowe

IPC: H04L29/06 ,  H04L29/08

CPC classification number: H04L67/22 ,  H04L29/06 ,  H04L63/102 ,  H04L67/02

Abstract: A method for associating a web event with a member of a group of users is implemented at a first computing device. The method includes: receiving a data access request from a second computing device; determining whether the second computing device provides a user login service; if so, causing the second computing device to render the user login service so that the user can provide an instruction of whether or not to associate the data access request with the user of the second computing device; if not, identifying a third computing device that is physically proximate the second computing device; and causing the third computing device to output an alert signal prompting the user of the second computing device to respond; and in response to the user's response through the third computing device, generating a data record to associate the data access request with the user of the second computing device.

Abstract translation: 用于将web事件与一组用户的成员相关联的方法在第一计算设备处实现。 该方法包括：从第二计算设备接收数据访问请求; 确定所述第二计算设备是否提供用户登录服务; 如果是，使第二计算设备呈现用户登录服务，使得用户可以提供关于数据访问请求是否与第二计算设备的用户相关联的指令; 如果不是，则识别物理上靠近所述第二计算设备的第三计算设备; 并且使所述第三计算设备输出提示所述第二计算设备的用户响应的警报信号; 并且响应于用户通过第三计算设备的响应，生成数据记录以将数据访问请求与第二计算设备的用户相关联。

公开(公告)号：US20160042362A1

公开(公告)日：2016-02-11

申请号：US14072309

申请日：2013-11-05

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: G06Q30/02

CPC classification number: G06Q30/0201

Abstract: A method for recording product purchase behavior includes receiving, at a processor, primary product data read by a local media device from a data element associated with a product to be purchased; comparing, by the processor, the primary product data to stored product data to identify the product to be purchased; sending, by the processor, a feedback signal to the local media device; in response to the feedback signal, receiving, by the processor, secondary product data from the local media device; and storing the primary product data with the secondary product data.

Abstract translation: 用于记录产品购买行为的方法包括在处理器处接收由本地媒体设备从与要购买的产品相关联的数据元素读取的主要产品数据; 将处理器将主要产品数据与存储的产品数据进行比较，以识别要购买的产品; 由所述处理器向所述本地媒体设备发送反馈信号; 响应于所述反馈信号，由所述处理器接收来自所述本地媒体设备的辅助产品数据; 并将主要产品数据与次要产品数据一起存储。

公开(公告)号：US09106975B1

公开(公告)日：2015-08-11

申请号：US13727551

申请日：2012-12-26

Applicant: GOOGLE INC.

Inventor： Andrew Gildfind ,  Ant Oztaskent ,  Yaroslav Volovich ,  Simon Michael Rowe

IPC: H04N7/16 ,  H04N21/81

CPC classification number: H04N21/812 ,  H04N21/4113 ,  H04N21/4126 ,  H04N21/4622

Abstract: A method at a first device coupled to a display includes: when no second device is linked with the first device, receiving a first content stream, the first content stream including a content item and one or more first advertisements, and outputting the content item and the first advertisements to the display. The method also includes: when a second device is linked with the first device, receiving a second content stream, the second content stream including the content item and not including the first advertisements, and outputting the content item to the display without the first advertisements.

Abstract translation: 耦合到显示器的第一设备的方法包括：当没有第二设备与第一设备链接时，接收第一内容流，第一内容流包括内容项和一个或多个第一广告，并且输出内容项和 第一个广告显示。 该方法还包括：当第二设备与第一设备链接时，接收第二内容流，第二内容流包括内容项并且不包括第一广告，并且在没有第一广告的情况下将内容项输出到显示器。