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公开(公告)号：US20170116053A1
公开(公告)日：2017-04-27
申请号：US15398128
申请日：2017-01-04
Applicant: Facebook, Inc.
Inventor： Greg Schechter , Edward Kenneth O'Neil , David Miller , Daniel Tomko
Abstract: In one embodiment, a method includes receiving, by a server computing device, a notification which includes: information associated with the identity of the user associated with the user-initiated event or with the identity of the client computing device; a variable, pre-determined string of symbols for the user-initiated event associated with the notification; a variable number describing a value of an attribute associated with the user-initiated event; and a variable parameter describing an attribute of the user at or near the time of the event or an attribute of the variable number. The method includes correlating, by the server computing device, the user-initiated events with a user; and determining, by the computing device, a description of the user-initiated event associated with the notification based at least in part on the string of symbols.
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2.发明申请IDENTIFYING PRODUCTS RELATED TO INTERACTIONS PERFORMED BY AN ONLINE SYSTEM USER WITH CONTENT FROM A THIRD PARTY SYSTEM 审中-公开识别由在线系统用户执行的与第三方系统内容相关的产品公开(公告)号：US20160292729A1
公开(公告)日：2016-10-06
申请号：US14678633
申请日：2015-04-03
Applicant: Facebook, Inc.
Inventor： Calvin Patrick Grunewald , Greg Schechter
CPC classification number: G06Q30/0255 , G06Q30/0246 , G06Q30/0257 , H04L67/20 , H04L67/22
Abstract: An online system stores information identifying interactions by online system users with content provided by a third party system. The third party system includes a tracking mechanism in content that specifies one or more interactions with the content. When a user performs a specified interaction with the content via a client device, the tracking mechanism communicates information describing the performed interaction from the client device to the online system. The online system retrieves information identifying the user from the client device and stores the information describing the performed interaction in association with the information identifying the user. An advertisement request from the third party system requests presentation of content presented by the third party system with which the user interacted, so the online system selects content provided by the third party system with which the user interacted for presentation via the advertisement request.
Abstract translation: 在线系统存储由在线系统用户识别由第三方系统提供的内容的交互的信息。 第三方系统包括指定与内容的一个或多个交互的内容中的跟踪机制。 当用户通过客户端设备与内容进行指定的交互时，跟踪机制将描述所执行的交互的信息从客户端设备传送到在线系统。 在线系统从客户端设备检索识别用户的信息，并将与执行的交互相关的信息与识别用户的信息相关联地存储。 来自第三方系统的广告请求请求呈现由用户与之交互的第三方系统呈现的内容，因此在线系统选择用户通过广告请求进行交互以呈现的第三方系统所提供的内容。
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公开(公告)号：US10939381B1
公开(公告)日：2021-03-02
申请号：US16395020
申请日：2019-04-25
Applicant: Facebook, Inc.
Inventor： Calvin Patrick Grunewald , Greg Schechter , Owen H. Coutts
Abstract: An online system receives an advertisement (“ad”) request identifying an objective for presenting the ad request. The objective specifies a type of interaction with the presented ad request. A threshold battery level is associated with the type of interaction in the ad request that specifies a minimum battery level of a client device to complete the type of interaction. When selecting content for presentation to a user, the online system obtains a battery level of a client device associated with the user and compares the obtained battery level to the threshold battery level. Based on the comparison, the online system determines if to present the ad request to the user. For example, the comparison may prevent presentation of the ad request or penalize a value associated with the ad request if the obtained battery level does not satisfy the threshold battery level.
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公开(公告)号：US10057362B2
公开(公告)日：2018-08-21
申请号：US14678617
申请日：2015-04-03
Applicant: Facebook, Inc.
Inventor： Jun Li , Greg Schechter , Vijaye Ganesh Raji
CPC classification number: H04L67/20 , G06F5/01 , H04L51/32 , H04L67/22 , H04L67/306
Abstract: An online system stores information identifying interactions by online system users with content provided by a third party system. The third party system includes a tracking mechanism in content that specifies one or more interactions with the content. When a user performs a specified interaction with the content via a client device, the tracking mechanism communicates information describing the performed interaction from the client device to the online system. The online system retrieves information identifying the user from the client device and stores the information describing the performed interaction in association with the information identifying the user.
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公开(公告)号：US09594607B2
公开(公告)日：2017-03-14
申请号：US13963261
申请日：2013-08-09
Applicant: Facebook, Inc.
Inventor： Greg Schechter , Edward Kenneth O'Neil , David Miller , Daniel Tomko
CPC classification number: G06F9/542 , G06F8/60 , G06F8/61 , G06Q30/0601
Abstract: In one embodiment, a method includes receiving, by a server computing device, a notification which includes: information associated with the identity of the user associated with the user-initiated event or with the identity of the client computing device; a variable, pre-determined string of symbols for the user-initiated event associated with the notification; a variable number describing a value of an attribute associated with the user-initiated event; and a variable parameter describing an attribute of the user at or near the time of the event or an attribute of the variable number. The method includes correlating, by the server computing device, the user-initiated events with a user; and determining, by the computing device, a description of the user-initiated event associated with the notification based at least in part on the string of symbols.
Abstract translation: 在一个实施例中，一种方法包括由服务器计算设备接收通知，该通知包括：与用户发起的事件相关联的用户的身份或者与客户端计算设备的身份相关联的信息; 与通知相关联的用户发起的事件的可变预定符号串; 描述与用户发起的事件相关联的属性的值的变量; 以及描述在事件时间或附近的用户属性的可变参数或变量号的属性。 该方法包括由服务器计算设备将用户发起的事件与用户相关联; 以及至少部分地基于所述符号串，由所述计算设备确定与所述通知相关联的所述用户发起的事件的描述。
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Patent Agency Ranking
6.发明申请公开(公告)号：US20160294932A1
公开(公告)日：2016-10-06
申请号：US14678617
申请日：2015-04-03
Applicant: Facebook, Inc.
Inventor： Jun Li , Greg Schechter , Vijaye Ganesh Raji
CPC classification number: H04L67/20 , G06F5/01 , H04L51/32 , H04L67/22 , H04L67/306
Abstract: An online system stores information identifying interactions by online system users with content provided by a third party system. The third party system includes a tracking mechanism in content that specifies one or more interactions with the content. When a user performs a specified interaction with the content via a client device, the tracking mechanism communicates information describing the performed interaction from the client device to the online system. The online system retrieves information identifying the user from the client device and stores the information describing the performed interaction in association with the information identifying the user.
Abstract translation: 在线系统存储由在线系统用户识别由第三方系统提供的内容的交互的信息。 第三方系统包括指定与内容的一个或多个交互的内容中的跟踪机制。 当用户通过客户端设备与内容进行指定的交互时，跟踪机制将描述所执行的交互的信息从客户端设备传送到在线系统。 在线系统从客户端设备检索识别用户的信息，并将与执行的交互相关的信息与识别用户的信息相关联地存储。
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公开(公告)号：US10321408B2
公开(公告)日：2019-06-11
申请号：US14630619
申请日：2015-02-24
Applicant: Facebook, Inc.
Inventor： Calvin Patrick Grunewald , Greg Schechter , Owen H. Coutts
Abstract: An online system receives an advertisement (“ad”) request identifying an objective for presenting the ad request. The objective specifies a type of interaction with the presented ad request. A threshold battery level is associated with the type of interaction in the ad request that specifies a minimum battery level of a client device to complete the type of interaction. When selecting content for presentation to a user, the online system obtains a battery level of a client device associated with the user and compares the obtained battery level to the threshold battery level. Based on the comparison, the online system determines if to present the ad request to the user. For example, the comparison may prevent presentation of the ad request or penalize a value associated with the ad request if the obtained battery level does not satisfy the threshold battery level.
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公开(公告)号：US20150046934A1
公开(公告)日：2015-02-12
申请号：US13963261
申请日：2013-08-09
Applicant: Facebook, Inc.
Inventor： Greg Schechter , Edward Kenneth O'Neil , David Miller , Daniel Tomko
IPC: G06F9/54
CPC classification number: G06F9/542 , G06F8/60 , G06F8/61 , G06Q30/0601
Abstract: In one embodiment, a method includes receiving, by a server computing device, a notification which includes: information associated with the identity of the user associated with the user-initiated event or with the identity of the client computing device; a variable, pre-determined string of symbols for the user-initiated event associated with the notification; a variable number describing a value of an attribute associated with the user-initiated event; and a variable parameter describing an attribute of the user at or near the time of the event or an attribute of the variable number. The method includes correlating, by the server computing device, the user-initiated events with a user; and determining, by the computing device, a description of the user-initiated event associated with the notification based at least in part on the string of symbols.
Abstract translation: 在一个实施例中，一种方法包括由服务器计算设备接收通知，该通知包括：与用户发起的事件相关联的用户的身份或与客户端计算设备的身份相关联的信息; 与通知相关联的用户发起的事件的可变预定符号串; 描述与用户发起的事件相关联的属性的值的变量; 以及描述在事件时间或附近的用户属性的可变参数或变量号的属性。 该方法包括由服务器计算设备将用户发起的事件与用户相关联; 以及至少部分地基于所述符号串，由所述计算设备确定与所述通知相关联的所述用户发起的事件的描述。
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公开(公告)号：US10747589B2
公开(公告)日：2020-08-18
申请号：US15398128
申请日：2017-01-04
Applicant: Facebook, Inc.
Inventor： Greg Schechter , Edward Kenneth O'Neil , David Miller , Daniel Tomko
Abstract: In one embodiment, a method includes receiving, by a server computing device, a notification which includes: information associated with the identity of the user associated with the user-initiated event or with the identity of the client computing device; a variable, pre-determined string of symbols for the user-initiated event associated with the notification; a variable number describing a value of an attribute associated with the user-initiated event; and a variable parameter describing an attribute of the user at or near the time of the event or an attribute of the variable number. The method includes correlating, by the server computing device, the user-initiated events with a user; and determining, by the computing device, a description of the user-initiated event associated with the notification based at least in part on the string of symbols.
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公开(公告)号：US09767487B2
公开(公告)日：2017-09-19
申请号：US14034350
申请日：2013-09-23
Applicant: Facebook, Inc.
Inventor： Greg Schechter , Benjamin Golub , Vladimir Fedorov , Jason Scott Sobel
IPC: G06Q30/02
CPC classification number: G06Q30/0271
Abstract: An online system enables developers of third-party applications to specify online system users to receive advertisements. The online system generates and sends a user-specific identifier for online system users that use a third-party application when an advertiser associated with the third-party application requests a user-specific identifier from the online system. For example, the online system retrieves user identifying information associated with a client device identifier provided by an advertiser and generates a user identifier by encrypting the retrieved user identifying information. The advertiser may include one or more user-specific identifiers in an advertisement request sent to an online system to present an advertisement in the advertisement request to online system users corresponding to the user-specific identifiers. The online system determines whether to present the advertisement to users based in part on whether users correspond to user-specific identifiers included in the advertisement request.
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