公开(公告)号：US20160180400A1

公开(公告)日：2016-06-23

申请号：US14577568

申请日：2014-12-19

Applicant: Facebook, Inc.

Inventor： David Shein ,  Dong Guo ,  Lacie Rhodes ,  Kelly B. Winters ,  Tony Hsien-yu Liu ,  Jing Zou ,  Eyal Michael Sharon

IPC: G06Q30/02 ,  G06Q50/00 ,  H04L29/06

CPC classification number: G06Q30/0269 ,  G06Q50/01 ,  H04L65/403 ,  H04L67/306 ,  H04W4/21

Abstract: Systems, methods, and non-transitory computer-readable media can acquire information associated with a user who is accessing a page within a social networking system. The page can be associated with a page entity. At least one call to action can be selected, out of a set of calls to action, based at least in part on the information associated with the user. The at least one call to action can be associated with the page entity. The at least one call to action can be presented to the user via the page within the social networking system. A user interaction performed with respect to the at least one call to action can be detected. An operation associated with the at least one call to action can be executed. The operation can correspond to one of a plurality of operations executable for the at least one call to action.

公开(公告)号：US20190005547A1

公开(公告)日：2019-01-03

申请号：US15803562

申请日：2017-11-03

Applicant: Facebook, Inc.

Inventor： Li Tan ,  Honglu He ,  Kiranjit Singh Sidhu ,  David Harry Garcia ,  Jinchong Zhou ,  Zhi Zhong ,  Jinyi Yao ,  David Shein ,  Nikila Srinivasan Sarang ,  Yating Ma ,  Rui Shao ,  Han Chen ,  Hao Wang ,  Ning Wang

IPC: G06Q30/02 ,  G06F15/18 ,  G06F17/30

Abstract: Disclosed is a method for supporting online services in providing content items to users of an online system. A request for loading a webpage of an online system is received from a client device. A plurality of content items eligible for being presented to the user is received. For each of the received content items, a trained model is identified based on characteristics of the content item, and a score is determined using the identified trained model and based on characteristics of the user. One or more content items is selected based on the determined scores. The selected one or more content items are sent to the client device for presentation to the user.

公开(公告)号：US20160371749A1

公开(公告)日：2016-12-22

申请号：US14743928

申请日：2015-06-18

Applicant: Facebook, Inc.

Inventor： Tony Hsien-yu Liu ,  Eyal Michael Sharon ,  David Shein ,  Adit Vaidya ,  Aaron Gia-Li Chou

IPC: G06Q30/02 ,  G06F3/0482 ,  G06F17/24 ,  G06F3/0485 ,  G06F3/0488 ,  G06F17/22 ,  H04L29/08 ,  G06F3/0484

CPC classification number: G06Q30/0276 ,  G06F3/0482 ,  G06F3/0485 ,  G06F3/04883

Abstract: Systems, methods, and non-transitory computer-readable media can receive a request to create a call to action for a page within a social networking system. Information associated with the page can be acquired from the social networking system. One or more options for creating the call to action for the page can be provided based on the information associated with the page.

Abstract translation: 系统，方法和非暂时性的计算机可读介质可以接收针对社交网络系统内的页面创建行动呼叫的请求。 与该页面相关的信息可以从社交网络系统获得。 可以基于与页面相关联的信息来提供用于创建页面的呼叫操作的一个或多个选项。

公开(公告)号：US20150294222A1

公开(公告)日：2015-10-15

申请号：US14546287

申请日：2014-11-18

Applicant: Facebook, Inc.

Inventor： Jonathon E. Toon ,  David Shein ,  Aaron Samuel Filner ,  Devin Naquin ,  Sundhar Ram Srinivasan

IPC: G06N5/04 ,  H04L29/06 ,  G06F17/30 ,  H04L29/08

CPC classification number: G06F17/30867 ,  G06N5/022 ,  G06Q50/01

Abstract: In one embodiment, a method includes inferring an intent of the target user to post to a social-networking system based on one or more information items. One or more information items may be assembled that are relevant to one or more of the information items from which the intent to post was inferred. A prompt to post may be sent to the target user comprising one or more of the assembled information items. One or more indications of one or more reactions of the target user may be received from a client system of the target user. The one or more reactions of the target user may be used in both inferring a future intent to post on the part of future target users and assembling information items for future target users.

Abstract translation: 在一个实施例中，一种方法包括基于一个或多个信息项推断目标用户向社交网络系统发布的意图。 可以组合一个或多个信息项，这些信息项与从中推断出要发布的意图的一个或多个信息项相关。 可以向包括一个或多个组装信息项目的目标用户发送要发布的提示。 可以从目标用户的客户端系统接收目标用户的一个或多个反应的一个或多个指示。 可以使用目标用户的一个或多个反应来推断未来目标用户的未来意图，并为未来的目标用户组装信息项。

公开(公告)号：US10140373B2

公开(公告)日：2018-11-27

申请号：US14546287

申请日：2014-11-18

Applicant: Facebook, Inc.

Inventor： Jonathon E. Toon ,  David Shein ,  Aaron Samuel Filner ,  Devin Naquin ,  Sundhar Ram Srinivasan

IPC: G06F17/30 ,  G06N5/02 ,  G06Q50/00

Abstract: In one embodiment, a method includes inferring an intent of the target user to post to a social-networking system based on one or more information items. One or more information items may be assembled that are relevant to one or more of the information items from which the intent to post was inferred. A prompt to post may be sent to the target user comprising one or more of the assembled information items. One or more indications of one or more reactions of the target user may be received from a client system of the target user. The one or more reactions of the target user may be used in both inferring a future intent to post on the part of future target users and assembling information items for future target users.

公开(公告)号：US20180189071A1

公开(公告)日：2018-07-05

申请号：US15394727

申请日：2016-12-29

Applicant: Facebook, Inc.

Inventor： David Shein ,  Andy Lien ,  Camelia Dobrin ,  David Thomsen ,  Pelle Elander Wisten ,  Alexander William Watts ,  Yujing Zhang ,  Xiaoyu Guang ,  Ryan Joseph Moniz ,  Katherine Nicole Geiger ,  Meridith Major Blascovich

IPC: G06F9/44 ,  H04L29/08 ,  G06F3/0482

CPC classification number: G06F9/451 ,  H04L67/20 ,  H04L67/306

Abstract: An online system maintains a page of content for a user that includes content provided to the online system by the user. To allow the user to more easily present content items to other online system users, the online system receives an objective specifying a desired interaction by users presented with the content item from the user and generates a set of content items from content included on the page. One or more content items of the set are selected and a budget for presenting the selected one or more content items is received, and the online system includes one or more of the selected content items in selection processes along with bid amounts based on the budget that select content for presentation to other users. The online system may update the selected content items of the set over time as content included on the page is modified.

公开(公告)号：US20160179343A1

公开(公告)日：2016-06-23

申请号：US14577830

申请日：2014-12-19

Applicant: Facebook, Inc.

Inventor： David Shein ,  Dong Guo ,  Lacie Rhodes ,  Kelly B. Winters ,  Tony Hsien-yu Liu ,  Jing Zou ,  Eyal Michael Sharon

IPC: G06F3/0484 ,  G06F17/22 ,  G06F3/0481

CPC classification number: G06F3/04842 ,  G06F3/04817 ,  G06F9/451 ,  G06F17/2235 ,  G06Q50/01

Abstract: Systems, methods, and non-transitory computer-readable media can acquire information associated with a user who is accessing a page within a social networking system. The page can be associated with a page entity. At least one call to action can be selected, out of a set of calls to action, based at least in part on the information associated with the user. The at least one call to action can be associated with the page entity. The at least one call to action can be presented to the user via the page within the social networking system. A user interaction performed with respect to the at least one call to action can be detected. An operation associated with the at least one call to action can be executed. The operation can correspond to one of a plurality of operations executable for the at least one call to action.

Abstract translation: 系统，方法和非暂时计算机可读介质可以获取与正在访问社交网络系统内的页面的用户相关联的信息。 页面可以与页面实体相关联。 至少部分地基于与用户相关联的信息，可以从一组呼叫中选择至少一个号召性用语。 该至少一个行动呼叫可以与该页面实体相关联。 可以通过社交网络系统内的页面向用户呈现至少一个号召性用语。 可以检测到关于至少一个动作呼叫执行的用户交互。 可以执行与至少一个动作对应关联的操作。 该操作可以对应于可执行至少一个动作呼叫的多个操作中的一个操作。