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    SYSTEMS AND METHODS FOR CREATING, SELECTING, PRESENTING, AND EXECUTING CALLS TO ACTION
    1.
    发明申请
    SYSTEMS AND METHODS FOR CREATING, SELECTING, PRESENTING, AND EXECUTING CALLS TO ACTION 审中-公开
    用于创建，选择，呈现和执行呼叫行动的系统和方法

    公开(公告)号：US20160179343A1

    公开(公告)日：2016-06-23

    申请号：US14577830

    申请日：2014-12-19

    Applicant: Facebook, Inc.

    Inventor： David Shein ,  Dong Guo ,  Lacie Rhodes ,  Kelly B. Winters ,  Tony Hsien-yu Liu ,  Jing Zou ,  Eyal Michael Sharon

    IPC: G06F3/0484 ,  G06F17/22 ,  G06F3/0481

    CPC classification number: G06F3/04842 ,  G06F3/04817 ,  G06F9/451 ,  G06F17/2235 ,  G06Q50/01

    Abstract: Systems, methods, and non-transitory computer-readable media can acquire information associated with a user who is accessing a page within a social networking system. The page can be associated with a page entity. At least one call to action can be selected, out of a set of calls to action, based at least in part on the information associated with the user. The at least one call to action can be associated with the page entity. The at least one call to action can be presented to the user via the page within the social networking system. A user interaction performed with respect to the at least one call to action can be detected. An operation associated with the at least one call to action can be executed. The operation can correspond to one of a plurality of operations executable for the at least one call to action.

    Abstract translation: 系统，方法和非暂时计算机可读介质可以获取与正在访问社交网络系统内的页面的用户相关联的信息。 页面可以与页面实体相关联。 至少部分地基于与用户相关联的信息，可以从一组呼叫中选择至少一个号召性用语。 该至少一个行动呼叫可以与该页面实体相关联。 可以通过社交网络系统内的页面向用户呈现至少一个号召性用语。 可以检测到关于至少一个动作呼叫执行的用户交互。 可以执行与至少一个动作对应关联的操作。 该操作可以对应于可执行至少一个动作呼叫的多个操作中的一个操作。

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