Personalizing an Online Service Based on Data Collected for a User of a Computing Device
    252.
    发明申请
    Personalizing an Online Service Based on Data Collected for a User of a Computing Device 有权
    基于为计算设备的用户收集的数据个性化在线服务

    公开(公告)号:US20140081964A1

    公开(公告)日:2014-03-20

    申请号:US14084299

    申请日:2013-11-19

    Applicant: YAHOO! INC.

    Abstract: An Internet or other online service is personalized or customized based on data collected for a user of a computing device. In one embodiment, a method includes: storing a plurality of person profiles for persons associated with communications received by a user of a computing device; receiving data associated with an online service; and filtering, using at least one processor, the data based on the plurality of person profiles, wherein the filtered data is for display to the user on the computing device.

    Abstract translation: 基于针对计算设备的用户收集的数据来个人化或定制因特网或其他在线服务。 在一个实施例中,一种方法包括:存储与计算设备的用户接收到的通信相关联的人员的多个人简档; 接收与在线服务相关联的数据; 以及使用至少一个处理器来过滤基于所述多个人简档的所述数据,其中所述经过滤数据用于在所述计算设备上向所述用户显示。

    PRICING ENGINE REVENUE EVALUATION
    253.
    发明申请
    PRICING ENGINE REVENUE EVALUATION 审中-公开
    定价发动机收入评估

    公开(公告)号:US20140081743A1

    公开(公告)日:2014-03-20

    申请号:US14078203

    申请日:2013-11-12

    Applicant: Yahoo! Inc.

    CPC classification number: G06Q30/0247 G06Q10/04

    Abstract: A simulation framework for evaluating revenue that may use a pricing engine that runs at least one pricing algorithm with particular configurations and under particular model market conditions to provide revenue projections.

    Abstract translation: 用于评估收入的模拟框架,可以使用定价引擎运行至少一种具有特定配置和特定模型市场条件的定价算法,以提供收入预测。

    SYSTEM AND METHOD FOR GENERATING A MOOD GRADIENT
    254.
    发明申请
    SYSTEM AND METHOD FOR GENERATING A MOOD GRADIENT 有权
    一种用于产生一个小粒子的系统和方法

    公开(公告)号:US20140059430A1

    公开(公告)日:2014-02-27

    申请号:US14069368

    申请日:2013-10-31

    Applicant: YAHOO! INC.

    Abstract: Systems and methods for generating and playing a sequence of media objects based on a mood gradient are also disclosed. A mood gradient is a sequence of items, in which each item is media object haying known characteristics or a representative set of characteristics of a media object, that is created or used by a user for a specific purpose. Given a mood gradient, one or more new media objects are selected for each item in the mood gradient based on the characteristics associated with that item. In this way, a sequence of new media objects is created but the sequence exhibits a similar variation in media object characteristics. The mood gradient may be presented to a user or created via a display illustrating a three-dimensional space in which each dimension corresponds to a different characteristic. The mood gradient may be represented as a path through the three-dimensional space and icons representing media objects are located within the three-dimensional space based on their characteristics.

    Abstract translation: 还公开了基于情绪梯度来生成和播放媒体对象序列的系统和方法。 情绪梯度是一系列项目,其中每个项目是介质对象,其具有已知特征或媒体对象的一组代表性特征,其由用户为特定目的创建或使用。 给定情绪渐变,基于与该项目相关联的特征,为情绪梯度中的每个项目选择一个或多个新的媒体对象。 以这种方式,创建一系列新的媒体对象,但是该序列在媒体对象特征方面表现出类似的变化。 情绪梯度可以呈现给用户或通过显示器来创建,该显示器示出了其中每个维度对应于不同特征的三维空间。 情绪梯度可以表示为通过三维空间的路径,并且表示媒体对象的图标基于它们的特征位于三维空间内。

    AUTOMATIC AD GROUP CREATION IN A NETWORKED ADVERTISING ENVIRONMENT
    255.
    发明申请
    AUTOMATIC AD GROUP CREATION IN A NETWORKED ADVERTISING ENVIRONMENT 审中-公开
    网络广告环境下的自动广告创意

    公开(公告)号:US20140058847A1

    公开(公告)日:2014-02-27

    申请号:US14070235

    申请日:2013-11-01

    Applicant: Yahoo! Inc.

    CPC classification number: G06Q30/0273 G01N1/30 G06Q30/02

    Abstract: A system for organizing an advertising campaign can receive a selection criteria, match websites to the selection criteria, and generate a list of website names and purchasing information to be displayed on a display device. The website names can represent the matched websites and the purchasing information can define terms for placing advertisements on the matched websites.

    Abstract translation: 用于组织广告活动的系统可以接收选择标准,将网站与选择标准相匹配,并且生成要在显示设备上显示的网站名称和购买信息的列表。 网站名称可以表示匹配的网站,购买信息可以定义在匹配的网站上放置广告的条款。

    METHOD AND SYSTEM FOR SCHEDULING ELECTRONIC ADVERTISING
    256.
    发明申请
    METHOD AND SYSTEM FOR SCHEDULING ELECTRONIC ADVERTISING 审中-公开
    用于调度电子广告的方法和系统

    公开(公告)号:US20140025486A1

    公开(公告)日:2014-01-23

    申请号:US14016220

    申请日:2013-09-02

    Applicant: Yahoo! Inc.

    Abstract: A method for scheduling advertising comprises the steps of: estimating a respective fraction of delivered advertisement impressions that result in a response from a user for each of a plurality of advertising contracts, estimating a value per impression for each of the advertising contracts, and scheduling an advertising line under the contract having the highest value per impression at a next available advertising window.

    Abstract translation: 用于调度广告的方法包括以下步骤:估计导致用户对多个广告合同中的每一个的响应的递送的广告印象的相应部分,估计每个广告合同的每个印象的值,以及调度 合同下的广告行在下一个可用的广告窗口具有最高的每次展示的价值。

    TECHNIQUE FOR PROCESSING DATA IN A NETWORK
    257.
    发明申请
    TECHNIQUE FOR PROCESSING DATA IN A NETWORK 审中-公开
    在网络中处理数据的技术

    公开(公告)号:US20140019479A1

    公开(公告)日:2014-01-16

    申请号:US13929678

    申请日:2013-06-27

    Applicant: YAHOO! INC.

    Abstract: A technique for processing data in a network is disclosed. In one particular exemplary embodiment, the technique may be realized as a method for processing data in a network having a plurality of network stations. The method comprises receiving a first representation of data at a first of the plurality of network stations, processing the first representation so as to generate a second representation of the data, and transmitting the second representation from the first network station to a second of the plurality of network stations for storage therein, wherein the second representation is stored at an address within the second network station. The method also comprises receiving the address at the first network station, and transmitting the address from the first network station to a third of the plurality of network stations for storage therein.

    Abstract translation: 公开了一种用于处理网络中的数据的技术。 在一个特定示例性实施例中,该技术可以被实现为用于处理具有多个网络站的网络中的数据的方法。 该方法包括在多个网络站中的第一个处接收数据的第一表示,处理第一表示以产生数据的第二表示,以及将第二表示从第一网络站传输到多个网络中的第二个 的网络站用于存储在其中,其中第二表示被存储在第二网络站内的地址处。 该方法还包括在第一网络站接收地址,并将地址从第一网络站传输到多个网络站中的第三个,以便存储在其中。

    METHOD AND SYSTEM FOR COMPARING ONLINE ADVERTISING PRODUCTS
    258.
    发明申请
    METHOD AND SYSTEM FOR COMPARING ONLINE ADVERTISING PRODUCTS 审中-公开
    用于比较在线广告产品的方法和系统

    公开(公告)号:US20140012660A1

    公开(公告)日:2014-01-09

    申请号:US13973665

    申请日:2013-08-22

    Applicant: Yahoo! Inc.

    CPC classification number: G06Q30/0243 G06Q30/02 G06Q30/0241 G06Q30/0273

    Abstract: A method in a networked system for comparing advertising products includes a processor configured to sampling an impression inventory database to produce a first set of impression samples represented by a first product, and a second set of impression samples represented by a second product. The processor is also configured to determine the percentage of the first set of impression samples that are represented by a second product and also the percentage of the second set of impression samples that are represented by the first product. The processor selects the minimum percentage of the two percentages, where the minimum percentage defines the similarity between the first product and the second product.

    Abstract translation: 用于比较广告产品的联网系统中的方法包括处理器,其被配置为对曝光库存数据库进行采样以产生由第一产品表示的第一组印象样本,以及由第二产品表示的第二组印象样本。 处理器还被配置为确定由第二产品表示的第一组印象样本的百分比,以及由第一产品表示的第二组印象样本的百分比。 处理器选择两个百分比的最小百分比,其中最小百分比定义第一个产品和第二个产品之间的相似度。

    MULTISIDED AUDIENCE-RELATED HYBRID MEASUREMENTS
    259.
    发明申请
    MULTISIDED AUDIENCE-RELATED HYBRID MEASUREMENTS 有权
    多种与听众有关的杂交测量

    公开(公告)号:US20140006105A1

    公开(公告)日:2014-01-02

    申请号:US14016927

    申请日:2013-09-03

    Applicant: Yahoo! Inc.

    CPC classification number: G06Q30/0203 G06Q30/02

    Abstract: The present invention provides techniques for use in audience-related measurements, including hybrid techniques which include use of panel-based audience-related measurement information and census-based audience-related measurement information. Techniques are provided in which panel-based audience-related measurement information is obtained from multiple providing entities, and census-based audience-related measurement information is obtained one or more providing entities. The obtained information is stored in a database. The stored information may be provided to the information-providing entities, and may be used in calibrating or improving the accuracy of audience-related measurements.

    Abstract translation: 本发明提供了用于观众相关测量的技术,包括使用基于面板的观众相关测量信息和基于普查的观众相关测量信息的混合技术。 提供了技术,其中从多个提供实体获得基于面板的受众相关测量信息,并且获得一个或多个提供实体的基于普查的受众相关测量信息。 获得的信息存储在数据库中。 存储的信息可以提供给信息提供实体,并且可以用于校准或提高与观众相关的测量的准确性。

    Multi-user interactive web-based searches
    260.
    发明授权
    Multi-user interactive web-based searches 有权
    多用户互动的基于网页的搜索

    公开(公告)号:US08621367B2

    公开(公告)日:2013-12-31

    申请号:US13871136

    申请日:2013-04-26

    Applicant: Yahoo! Inc.

    CPC classification number: G06F17/30864 G06F17/30873 G06F2216/15

    Abstract: A method for multiple users to jointly interact with web-based search results is provided. Selections of the search results by a user are immediately communicated to other users. Viewing options may be customized on a per-user basis for greater individual control over viewing the results. Results may be further acted upon to complete transactions. Individual results are easily referenced in chat windows. Status of query and transactions are communicated to all users.

    Abstract translation: 提供了一种用于多个用户与基于web的搜索结果共同交互的方法。 用户选择搜索结果将立即传达给其他用户。 查看选项可以在每个用户的基础上进行定制,以更好地控制查看结果。 结果可能会进一步完成交易。 在聊天窗口中可以轻松引用单个结果。 查询和交易的状态传达给所有用户。

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