公开(公告)号：US20140012660A1

公开(公告)日：2014-01-09

申请号：US13973665

申请日：2013-08-22

Applicant: Yahoo! Inc.

Inventor： Sai-Ming Li ,  Jack Xie

IPC: G06Q30/02

CPC classification number: G06Q30/0243 ,  G06Q30/02 ,  G06Q30/0241 ,  G06Q30/0273

Abstract: A method in a networked system for comparing advertising products includes a processor configured to sampling an impression inventory database to produce a first set of impression samples represented by a first product, and a second set of impression samples represented by a second product. The processor is also configured to determine the percentage of the first set of impression samples that are represented by a second product and also the percentage of the second set of impression samples that are represented by the first product. The processor selects the minimum percentage of the two percentages, where the minimum percentage defines the similarity between the first product and the second product.

Abstract translation: 用于比较广告产品的联网系统中的方法包括处理器，其被配置为对曝光库存数据库进行采样以产生由第一产品表示的第一组印象样本，以及由第二产品表示的第二组印象样本。 处理器还被配置为确定由第二产品表示的第一组印象样本的百分比，以及由第一产品表示的第二组印象样本的百分比。 处理器选择两个百分比的最小百分比，其中最小百分比定义第一个产品和第二个产品之间的相似度。