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公开(公告)号:US20170185901A1
公开(公告)日:2017-06-29
申请号:US14982997
申请日:2015-12-29
Applicant: Yahoo! Inc.
Inventor: Ayman FARAHAT , Tarun BHATIA
CPC classification number: H04L67/22 , G06F16/00 , G06F16/9535 , G06N5/04 , H04L67/20
Abstract: Systems and methods are provided for building a user model. The system includes a processor and a non-transitory storage medium accessible to the processor. The processor is configured to obtain user data from a database, where the user data include user behavior for a plurality of apps installed on one or more user terminals. The processor selects at least one rating parameters using the user data, where the at least one rating parameters indicates a rating of relevant app usage. The system builds the user model based on a rating matrix comprising the at least one rating parameters.