公开(公告)号：US20160275046A1

公开(公告)日：2016-09-22

申请号：US14399331

申请日：2014-07-08

Applicant: Yahoo! Inc.

Inventor： Hao Zheng ,  Hai Yu ,  Hanwen Yang

IPC: G06F17/21 ,  H04L29/08

CPC classification number: G06F17/211 ,  H04L67/22 ,  H04L67/306 ,  H04N21/25891 ,  H04N21/2668

Abstract: Methods, systems and programming for personalized presentation of content are presented. In one example, a first reference to a first content item is provided to a user. An input is received from the user indicating that the user is following the first reference to access the first content item. A likelihood is calculated, where the likelihood represents how likely the user will be interested in an additional content item similar to the first content item. An actionable representation of the additional content item is provided to the user. The actionable representation comprises an additional reference to the additional content item. The actionable representation is presented in a manner determined based on the calculated likelihood.

Abstract translation: 介绍了用于内容个性化呈现的方法，系统和程序。 在一个示例中，向用户提供对第一内容项的第一引用。 从用户接收到指示用户正在跟随第一参考以访问第一内容项目的输入。 计算似然性，其中似然性表示用户对类似于第一内容项的附加内容项目感兴趣的可能性。 向用户提供附加内容项的可操作表示。 可操作的表示包括附加内容项的附加引用。 以可计算的可能性确定的方式呈现可操作的表示。