公开(公告)号：US20160092927A1

公开(公告)日：2016-03-31

申请号：US14954216

申请日：2015-11-30

Applicant: GOOGLE INC.

Inventor： Florian Buron ,  Hristo Stefanov Stefanov ,  Reto Strobl ,  Steven George Dropsho ,  Ralitsa Lyudmilova Angelova

IPC: G06Q30/02 ,  H04L29/08

CPC classification number: G06Q30/0267 ,  G06Q30/0261 ,  G06Q30/0269 ,  H04L67/18 ,  H04L67/22 ,  H04L67/306

Abstract: Methods and systems for serving at least one online resource item to a user based on a state of the user are provided. A host computing device in communication with a memory receives data representing a record of movements of a user device. A user device profile associates locations of the user device with points in time, and with a state of a user. Following receipt of a resource request from the user device, a state of the user is determined. After at least one candidate online resource item responsive to the resource request are received, at least one online resource item relevant to the state of the user is identified and served to the user device.

Abstract translation: 提供了用于基于用户的状态向用户提供至少一个在线资源项的方法和系统。 与存储器通信的主计算设备接收表示用户设备的移动记录的数据。 用户设备简档将用户设备的位置与时间点和用户的状态相关联。 在从用户设备接收到资源请求之后，确定用户的状态。 在接收到响应于资源请求的至少一个候选在线资源项目之后，识别与用户状态相关的至少一个在线资源项并向用户设备提供服务。

公开(公告)号：US09219788B1

公开(公告)日：2015-12-22

申请号：US14150238

申请日：2014-01-08

Applicant: GOOGLE INC.

Inventor： Florian Buron ,  Hristo Stefanov Stefanov ,  Reto Strobl ,  Steven George Dropsho ,  Ralitsa Lyudmilova Angelova

IPC: G06Q30/00 ,  H04L29/08 ,  G06Q30/02

CPC classification number: G06Q30/0267 ,  G06Q30/0261 ,  G06Q30/0269 ,  H04L67/18 ,  H04L67/22 ,  H04L67/306

Abstract: Methods and systems for serving at least one online resource item to a user based on a state of the user are provided. A host computing device in communication with a memory receives data representing a record of movements of a user device. A user device profile associates locations of the user device with points in time, and with a state of a user. Following receipt of a resource request from the user device, a state of the user is determined. After at least one candidate online resource item responsive to the resource request are received, at least one online resource item relevant to the state of the user is identified and served to the user device.

Abstract translation: 提供了用于基于用户的状态向用户提供至少一个在线资源项的方法和系统。 与存储器通信的主计算设备接收表示用户设备的移动记录的数据。 用户设备简档将用户设备的位置与时间点和用户的状态相关联。 在从用户设备接收到资源请求之后，确定用户的状态。 在接收到响应于资源请求的至少一个候选在线资源项目之后，识别与用户状态相关的至少一个在线资源项并向用户设备提供服务。

公开(公告)号：US09066130B1

公开(公告)日：2015-06-23

申请号：US14047999

申请日：2013-10-07

Applicant: Google Inc.

Inventor： Florian Buron ,  Chirayu Krishnappa ,  BethEllyn McClendon ,  Jasson Arthur Schrock ,  Johan Tibell ,  Thai Tran

IPC: G06Q30/00 ,  H04N21/431 ,  G06Q30/06 ,  H04N21/4627 ,  H04N21/81 ,  G06Q30/02

CPC classification number: H04N21/4316 ,  G06Q30/0241 ,  G06Q30/06 ,  G06Q30/0619 ,  G06Q30/0631 ,  G06Q30/0641 ,  H04N21/4627 ,  H04N21/812

Abstract: Methods and system for displaying a click-to-buy overlay for an item on a video in a video hosting site. The item is matched to the video according to video metadata and/or rules selected by the video rights holder. If the uploader is not the video rights holder, the video rights holder can choose to monetize the video by selecting Click-to-Buy metadata and/or rules. A viewer of the video can choose between multiple retailers for an item offered in the overlay. The viewer can further navigate between multiple overlays associated with the video while the video is playing.

Abstract translation: 用于在视频托管站点中的视频上显示项目的点击购买叠加层的方法和系统。 该项目根据视频元数据和/或视频版权所有者选择的规则与视频相匹配。 如果上传者不是视频版权所有者，视频权利持有者可以通过选择点击购买元数据和/或规则来选择通过视频获利。 视频的观众可以在多个零售商之间选择叠加层中提供的项目。 在视频播放时，观众可以进一步在与视频相关联的多个重叠之间进行导航。