Interactive advertisement driving transaction of an advertised digital content displayed during online playing of a content

    公开(公告)号:US11599902B2

    公开(公告)日:2023-03-07

    申请号:US15457811

    申请日:2017-03-13

    申请人: CRACKLE, INC.

    摘要: Delivering and presenting content including an interactive advertisement to a user, including: transmitting the content including the interactive advertisement to an entertainment device through an application, wherein the application is registered under a user account with an app store; playing the interactive advertisement including call-to-action icons to request the user to initiate a transaction for purchasing an item of second content; determining whether the user is requesting an immediate or later purchase; charging for the purchased item of second content to the user account and initiating a background download of the purchased item of second content, when it is determined that the user is requesting the immediate purchase; adding the item of content to the user account, when it is determined that the user is requesting the later purchase; and resuming the transmission of the content.

    INCREASING SOCIAL MEDIA EXPOSURE BY AUTOMATICALLY GENERATING TAGS FOR CONTENTS

    公开(公告)号:US20190122309A1

    公开(公告)日:2019-04-25

    申请号:US15791175

    申请日:2017-10-23

    申请人: CRACKLE, INC.

    IPC分类号: G06Q50/00

    摘要: Automatically generating tags for contents, including: processing the contents to identify items and elements in the contents; processing the contents to identify social media patterns of a user and social media trends;extracting environmental variables of the contents from metadata associated with the contents; receiving the identified items and elements, the identified social media patterns and social media trends, and the extracted environmental variables; and generating tags for the contents by processing the identified items and elements, the identified social media patterns and social media trends, and the extracted environmental variables. Keywords include hashtag, social media, and image detection.

    SYSTEM AND METHOD FOR INTERACTIVE UNITS WITHIN VIRTUAL REALITY ENVIRONMENTS

    公开(公告)号:US20180211290A1

    公开(公告)日:2018-07-26

    申请号:US15415077

    申请日:2017-01-25

    申请人: CRACKLE, INC.

    IPC分类号: G06Q30/02 G06F3/01

    摘要: Systems and methods according to present principles provide a virtual environment, particularly but not exclusively for virtual and augmented reality, with the ability to offer compelling interactive advertisements that users can choose (or not) to interact with, without being forced to watch the same. In so doing, the systems and methods provide for addressable units, termed “vessels”, which are interactive and which provide the viewer with the ability to control their experience via an active selection, e.g., of advertisements. Such interactivity is provided along with the ability to enjoy a “main” item of content, in some implementations. In addition, the interactivity may be provided as part of an entertainment “hub” in which VR experiences may be launched and/or in which main content may be displayed. Thus, the system provides a new, addressable unit, such as for advertisements, for virtual content-viewing environments, hubs for the same, or other virtual environments.

    Security and environmental control based on virtual reality headset usage

    公开(公告)号:US10693672B2

    公开(公告)日:2020-06-23

    申请号:US15452903

    申请日:2017-03-08

    申请人: CRACKLE, INC.

    IPC分类号: G06F15/16 H04L12/28

    摘要: Systems and methods described provide and add significant functionality to virtual and augmented reality display systems. For example, when a user is “immersed” in a virtual reality environment, certain home environmental parameters may be changed, or may change state, and efforts at energy conservation can be automatically or semi-automatically initiated, at least temporarily, while the user is in the virtual reality environment. This allows the user to reduce energy consumption in their home while they are immersed in the virtual reality world by automatically turning down output to lights and other devices that the user does not need while in the headset. Users are further provided with the benefit of notifications during their virtual reality experience, bridging the gap of separation from the outside world with regard to security by allowing users to remain “in” a virtual reality environment while they are still alerted of important activity in their surroundings.

    SECURITY AND ENVIRONMENTAL CONTROL BASED ON VIRTUAL REALITY HEADSET USAGE

    公开(公告)号:US20180262362A1

    公开(公告)日:2018-09-13

    申请号:US15452903

    申请日:2017-03-08

    申请人: CRACKLE, INC.

    IPC分类号: H04L12/28

    摘要: Systems and methods described provide and add significant functionality to virtual and augmented reality display systems. For example, when a user is “immersed” in a virtual reality environment, certain home environmental parameters may be changed, or may change state, and efforts at energy conservation can be automatically or semi-automatically initiated, at least temporarily, while the user is in the virtual reality environment. This allows the user to reduce energy consumption in their home while they are immersed in the virtual reality world by automatically turning down output to lights and other devices that the user does not need while in the headset. Users are further provided with the benefit of notifications during their virtual reality experience, bridging the gap of separation from the outside world with regard to security by allowing users to remain “in” a virtual reality environment while they are still alerted of important activity in their surroundings.

    SYSTEM AND METHOD FOR MAKING A CONTENT ITEM, RESIDENT OR ACCESSIBLE ON ONE RESOURCE, AVAILABLE THROUGH ANOTHER
    9.
    发明申请
    SYSTEM AND METHOD FOR MAKING A CONTENT ITEM, RESIDENT OR ACCESSIBLE ON ONE RESOURCE, AVAILABLE THROUGH ANOTHER 有权
    用于制作内容项目,居住或可访问的资源的系统和方法,可通过其他资源

    公开(公告)号:US20130239133A1

    公开(公告)日:2013-09-12

    申请号:US13864389

    申请日:2013-04-17

    申请人: CRACKLE, INC.

    发明人: Aviv Eyal

    IPC分类号: H04N21/258

    摘要: Systems and methods are provided to make content items, already available on one resource, also available through another, such as through a new location or resource. The content items may be, e.g., videos uploaded by a user or other content. The systems and methods employ a streamlined interface for convenience to the user. In one example, a user of a computer system views a video segment through a first website and re-posts the video segment to a second website by entering a single command or clicking a single button. The websites coordinate the re-posting using credentials previously or contemporaneously entered by the user. Moreover, a content item may be automatically prepared for re-posting on the target website using previously-entered user selections. Playback software from a source website may be posted to a target website to allow access of the content item at the source website.

    摘要翻译: 系统和方法被提供以使得在一个资源上已经可用的内容项也可以通过另一资源(例如通过新的位置或资源)获得。 内容项目可以是例如由用户上传的视频或其他内容。 系统和方法采用简化的界面,方便用户使用。 在一个示例中,计算机系统的用户通过第一网站观看视频片段,并通过输入单个命令或单击单个按钮将视频片段重新发布到第二网站。 网站使用先前或由用户同时输入的凭证协调重新发布。 此外,可以使用先前输入的用户选择来自动准备内容项目以在目标网站上重新发布。 源网站的播放软件可以发布到目标网站,以允许访问源网站上的内容项目。

    INTERACTIVE ADVERTISEMENT DRIVING TRANSACTION OF AN ADVERTISED DIGITAL CONTENT DISPLAYED DURING ONLINE PLAYING OF A CONTENT

    公开(公告)号:US20230206279A1

    公开(公告)日:2023-06-29

    申请号:US18118454

    申请日:2023-03-07

    申请人: Crackle, Inc.

    IPC分类号: G06Q30/0251 H04L67/306

    CPC分类号: G06Q30/0253 H04L67/306

    摘要: Delivering and presenting content including an interactive advertisement to a user, including: transmitting the content including the interactive advertisement to an entertainment device through an application, wherein the application is registered under a user account with an app store; playing the interactive advertisement including call-to-action icons to request the user to initiate a transaction for purchasing an item of second content; determining whether the user is requesting an immediate or later purchase; charging for the purchased item of second content to the user account and initiating a background download of the purchased item of second content, when it is determined that the user is requesting the immediate purchase; adding the item of content to the user account, when it is determined that the user is requesting the later purchase; and resuming the transmission of the content.