GENERATING AND PROVIDING DIMENSION-BASED LOOKALIKE SEGMENTS FOR A TARGET SEGMENT

    公开(公告)号:US20210224857A1

    公开(公告)日:2021-07-22

    申请号:US16746531

    申请日:2020-01-17

    Applicant: Adobe Inc.

    Abstract: The present disclosure describes systems, methods, and non-transitory computer readable media for generating lookalike segments corresponding to a target segment using decision trees and providing a graphical user interface comprising nodes representing such lookalike segments. Upon receiving an indication of a target segment, for instance, the disclosed systems can generate a lookalike segment from a set of users by partitioning the set of users according to one or more dimensions based on probabilities of subsets of users matching the target segment. By partitioning subsets of users within a node tree, the disclosed systems can identify different subsets of users partitioned according to different dimensions from the set of users. The disclosed systems can further provide a node tree interface comprising a node for the set of users and nodes for subsets of users within one or more lookalike segments.

    Creating a knowledge graph based on text-based knowledge corpora

    公开(公告)号:US11868733B2

    公开(公告)日:2024-01-09

    申请号:US17989483

    申请日:2022-11-17

    Applicant: Adobe Inc.

    Abstract: In some embodiments, a knowledge graph generation system extracts noun-phrases from sentences of a knowledge corpora and determines the relations between the noun-phrases based on a relation classifier that is configured to predict a relation between a pair of entities without restricting the entities to a set of named entities. The knowledge graph generation system further generates a sub-graph for each of the sentences based on the noun-phrases and the determined relations. Nodes or entities of the sub-graph represent the non-phrases in the sentence and edges represent the relations between the noun-phrases connected by the respective edges. The knowledge graph generation system merges the sub-graphs to generate the knowledge graph for the knowledge corpora.

    Artificial intelligence tool to predict user behavior in an interactive environment

    公开(公告)号:US11682031B2

    公开(公告)日:2023-06-20

    申请号:US17376405

    申请日:2021-07-15

    Applicant: ADOBE INC.

    CPC classification number: G06Q30/0202 G06F18/2415 G06Q30/0201 G06Q30/0226

    Abstract: A method for predicting user purchase by a user of a first site includes: selecting a distribution representing a probability distribution (PD) of inter-purchase-times (IPTs) across the first site and a second other site for each user, assigning each purchase of each user to one of the first site and the second site according to a Stochastic model, combining the selected PD with the Stochastic model to generate a PD of IPTs for only the first online site, estimating parameters of the probability distribution of IPTs for the first site by applying a Statistical modeling approach to features of each user, applying a sequence of observed IPTs of a given user for the first site and the parameters of the given user to the selected distribution to generate a probability, and determining whether the next purchase occurs on the second site based on the probability.

    ARTIFICIAL INTELLIGENCE TOOL TO PREDICT USER BEHAVIOR IN AN INTERACTIVE ENVIRONMENT

    公开(公告)号:US20230015978A1

    公开(公告)日:2023-01-19

    申请号:US17376405

    申请日:2021-07-15

    Applicant: ADOBE INC.

    Abstract: A method for predicting user purchase by a user of a first site includes: selecting a distribution representing a probability distribution (PD) of inter-purchase-times (IPTs) across the first site and a second other site for each user, assigning each purchase of each user to one of the first site and the second site according to a Stochastic model, combining the selected PD with the Stochastic model to generate a PD of IPTs for only the first online site, estimating parameters of the probability distribution of IPTs for the first site by applying a Statistical modeling approach to features of each user, applying a sequence of observed IPTs of a given user for the first site and the parameters of the given user to the selected distribution to generate a probability, and determining whether the next purchase occurs on the second site based on the probability.

    Creating a knowledge graph based on text-based knowledge corpora

    公开(公告)号:US11531817B2

    公开(公告)日:2022-12-20

    申请号:US16656163

    申请日:2019-10-17

    Applicant: Adobe Inc.

    Abstract: In some embodiments, a knowledge graph generation system extracts noun-phrases from sentences of a knowledge corpora and determines the relations between the noun-phrases based on a relation classifier that is configured to predict a relation between a pair of entities without restricting the entities to a set of named entities. The knowledge graph generation system further generates a sub-graph for each of the sentences based on the noun-phrases and the determined relations. Nodes or entities of the sub-graph represent the non-phrases in the sentence and edges represent the relations between the noun-phrases connected by the respective edges. The knowledge graph generation system merges the sub-graphs to generate the knowledge graph for the knowledge corpora.

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