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公开(公告)号：US20150348134A1
公开(公告)日：2015-12-03
申请号：US14292277
申请日：2014-05-30
Applicant: FACEBOOK, INC.
Inventor： Xiaohu Jiang , Dan Zhang , Wenjie Fu , Linji Yang , Spencer Powell
CPC classification number: G06Q30/0275 , G06Q50/01
Abstract: An advertiser specifies an advertising campaign including one or more targeting criteria for presentation to users of an online system, which retrieves information describing previously completed advertisement auctions for presenting advertisement to users of the online system satisfying one or more of the targeting criteria. Based on the retrieved information, the online system associates various bid amounts with the advertising campaign and determines the advertising campaign's estimated performance for various bid amounts. For each bid amount, the online system determines a number of previously completed advertisement auctions that would have selected an advertisement from the advertising campaign, an amount that would have been charged to the advertiser if an advertisement campaign was selected, and a number of distinct users that would have been presented with an advertisement from the advertising campaign.
Abstract translation: 广告客户指定一个广告活动，其中包括一个或多个用于向在线系统的用户呈现的目标标准，其中，所述定位标准检索描述先前完成的广告拍卖的信息，以向满足一个或多个目标标准的在线系统的用户呈现广告。 根据检索到的信息，在线系统将各种出价金额与广告活动相关联，并确定广告活动对各种出价金额的估计表现。 对于每个出价金额，在线系统确定将从广告活动中选择广告的先前完成的广告拍卖的数量，如果选择了广告活动，将向广告商收取的金额以及许多不同的用户 这将被广告宣传广告。
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Patent Agency Ranking
2.发明授权公开(公告)号：US10764380B2
公开(公告)日：2020-09-01
申请号：US15299143
申请日：2016-10-20
Applicant: Facebook, Inc.
Inventor： Chen Zheng , Thomas Frederick Dimson , Linji Yang
Abstract: Systems, methods, and non-transitory computer-readable media can generate a set of candidate content items from a plurality of content items that are available in the social networking system, wherein one or more of the candidate content items are to be included in a personalized content stream for a first user. A corresponding score for each of the candidate content items can be generated with respect to the first user. A first set of content items can be determined from the set of candidate content items based at least in part on the respective scores, wherein content items in the first set are included in the personalized content stream.
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3.发明申请公开(公告)号：US20180157759A1
公开(公告)日：2018-06-07
申请号：US15370815
申请日：2016-12-06
Applicant: Facebook, Inc.
Inventor： Chen Zheng , Zhenghao Qian , Linji Yang
CPC classification number: G06F16/9535 , G06F16/9038 , G06N20/00 , G06Q50/01
Abstract: Systems, methods, and non-transitory computer-readable media can receive an indication that a user of a social networking system has interacted with a first media content item on the social networking system. A set of potential media content items is compiled based on media content item similarity criteria indicative of a similarity of each potential media content item to the first media content item. The set of potential media content items is ranked based on ranking criteria, and filtered based on filtering criteria. One or more similar media content item recommendations are presented to the user via a graphical user interface, the one or more similar media content item recommendations based on the ranking and the filtering.
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公开(公告)号：US20180115622A1
公开(公告)日：2018-04-26
申请号：US15299035
申请日：2016-10-20
Applicant: Facebook, Inc.
Inventor： Chen Zheng , Thomas Frederick Dimson , Linji Yang
CPC classification number: H04L67/22 , G06N7/005 , G06N99/005 , G06Q10/10 , G06Q30/0241 , G06Q50/01 , H04L51/10 , H04L51/32 , H04L65/4084 , H04L67/06 , H04L67/18
Abstract: Systems, methods, and non-transitory computer-readable media can generate a set of candidate content items from a plurality of content items that are available in the social networking system, wherein one or more of the candidate content items are to be included in a personalized content stream for a first user. A corresponding score for each of the candidate content items can be generated with respect to the first user. A first set of content items can be determined from the set of candidate content items based at least in part on the respective scores, wherein content items in the first set are included in the personalized content stream.
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公开(公告)号：US10320927B2
公开(公告)日：2019-06-11
申请号：US15299035
申请日：2016-10-20
Applicant: Facebook, Inc.
Inventor： Chen Zheng , Thomas Frederick Dimson , Linji Yang
Abstract: Systems, methods, and non-transitory computer-readable media can generate a set of candidate content items from a plurality of content items that are available in the social networking system, wherein one or more of the candidate content items are to be included in a personalized content stream for a first user. A corresponding score for each of the candidate content items can be generated with respect to the first user. A first set of content items can be determined from the set of candidate content items based at least in part on the respective scores, wherein content items in the first set are included in the personalized content stream.
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公开(公告)号：US20180115630A1
公开(公告)日：2018-04-26
申请号：US15299143
申请日：2016-10-20
Applicant: Facebook, Inc.
Inventor： Chen Zheng , Thomas Frederick Dimson , Linji Yang
IPC: H04L29/08
Abstract: Systems, methods, and non-transitory computer-readable media can generate a set of candidate content items from a plurality of content items that are available in the social networking system, wherein one or more of the candidate content items are to be included in a personalized content stream for a first user. A corresponding score for each of the candidate content items can be generated with respect to the first user. A first set of content items can be determined from the set of candidate content items based at least in part on the respective scores, wherein content items in the first set are included in the personalized content stream.
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