According to one embodiment of the invention, a system for providing a dynamic user-customizable beacon information element (IE) is described. One embodiment of the system comprises an access point comprising a hardware processor wherein the system is configured to perform operations comprising: periodically transmitting, by an access point, a first beacon frame comprising a plurality of IEs, based on user input, configuring at least one IE of the plurality of IEs in the first beacon frame, modifying the at least one IE in the first beacon frame based at least on the user input to obtain a second beacon frame comprising a modified IE based on the user input and periodically transmitting, by the access point, the second beacon frame comprising the modified IE.