摘要:
A media presentation device determines a voice command associated with media content presented by the media presentation device. The media presentation device then listens for and detects utterance of the determined voice command during presentation of the media content, and the media presentation device responds to the detected utterance by performing an action that facilitates user purchase of the good or service associated with the media content segment.
摘要:
A disclosed example includes memory; instructions in the apparatus; and processor circuitry to execute the instructions to: monitor for a mobile device communication at a merchant location; obtain a first identifier from the mobile device communication obtained at a first server in response to identifying the mobile device communication during the monitoring; store the first identifier in association with the merchant location in a database; and in response to determining that the first identifier is present in the database, send an association between the first identifier and the merchant location to a second server of an audience measurement entity, the first identifier included in a second communication from the second server of the audience measurement entity.
摘要:
A media presentation device determines a voice command associated with media content presented by the media presentation device. The media presentation device then listens for and detects utterance of the determined voice command during presentation of the media content, and the media presentation device responds to the detected utterance by performing an action that facilitates user purchase of the good or service associated with the media content segment.
摘要:
Disclosed examples involve receiving a plurality of first identifiers and a media identifier collected by a data collector installed at a mobile device in connection with an application. The first identifiers identify at least one of the mobile device or a user of the mobile device. The media identifier is indicative of media presented via the application at the mobile device. Encrypted identifiers are generated by encrypting the first identifiers. Respective ones of the encrypted identifiers are decodable by corresponding database proprietors to which the respective encrypted identifiers pertain. The encrypted identifiers are sent in association with the media identifier to an audience measurement entity.
摘要:
Disclosed examples include accessing a search term from a client device; accessing a first identifier, the first identifier corresponding to a first database proprietor, the first identifier to access first user information corresponding to a user of the client device; accessing a second identifier, the second identifier corresponding to a second database proprietor, the second identifier to access second user information corresponding to the user of the client device; providing the search term, the first identifier, and the second identifier in a message; and transmitting the message to a server.
摘要:
A computing system detects that a media presentation device such as a television is in a content-selection mode in which a user is likely to select video content to be presented by the media presentation device, at a time when the media presentation device is not using a video-on-demand service. In response, the computing system causes the media presentation device to present a prompt for user approval to have the media presentation device present video content of the video-on-demand service. By presenting this prompt at a time when the media presentation device is in a content-selection mode and is not using the video-on-demand service, the disclosed mechanism can thereby help foster use of the video-on-demand service.
摘要:
Disclosed examples include accessing a search term from a client device; accessing a first identifier, the first identifier corresponding to a first database proprietor, the first identifier to access first user information corresponding to a user of the client device; accessing a second identifier, the second identifier corresponding to a second database proprietor, the second identifier to access second user information corresponding to the user of the client device; providing the search term, the first identifier, and the second identifier in a message; and transmitting the message to a server.
摘要:
Disclosed examples include accessing impression data collected at a media device by a collector installed with an application, the impression data including a first identifier, a second identifier, and a media identifier, the first identifier to identify at least one of the media device or a user of the media device to a first database proprietor, and the second identifier to identify the at least one of the media device or the user of the media device to a second database proprietor, the collector to obtain the first and second identifiers from a memory of the media device; requesting first demographic information from the first database proprietor based on the first identifier and second demographic information from the second database proprietor based on the second identifier; and storing at least some of the first or second demographic information in association with the media identifier in a data store.
摘要:
A computing system detects, through automatic content recognition (ACR), that a particular ad has been presented threshold many times by a set of one or more content presentation devices, such as a single content presentation device or multiple content presentation devices associated with a common user. And responsive to the detecting, the computing system implements dynamic ad insertion (DAI) to automatically substitute presentation of a replacement ad for presentation of the particular ad a next time the particular ad would be presented by a content presentation device of the set. Optimally, the process could thereby help to avoid continued monotonous presentation of the same ad by the set of one or more content presentation devices.
摘要:
A media presentation device determines a voice command associated with media content presented by the media presentation device. The media presentation device then listens for and detects utterance of the determined voice command during presentation of the media content, and the media presentation device responds to the detected utterance by performing an action that facilitates user purchase of the good or service associated with the media content segment.