公开(公告)号：US20210200824A1

公开(公告)日：2021-07-01

申请号：US17139375

申请日：2020-12-31

Applicant: Samsung Electronics Co., Ltd.

Inventor： Junbeom KIM ,  Jihyun KIM ,  Taehun KIM ,  Kimin OH ,  Hangyul YI

IPC: G06F16/9535 ,  G06K9/62

Abstract: A method and apparatus for personalizing a content recommendation model are provided. The method includes obtaining a first content recommendation model used to recommend content to a user of the electronic device, personalizing the first content recommendation model based on a content use history of the user, receiving a second content recommendation model from a server, receiving a personalization model for personalizing the second content recommendation model from the server, personalizing the second content recommendation model by using input/output data of the personalized first content recommendation model and the personalization model, and providing a content recommendation service to the user by using the personalized second content recommendation model.

公开(公告)号：US20220198523A1

公开(公告)日：2022-06-23

申请号：US17670981

申请日：2022-02-14

Applicant: Samsung Electronics Co., Ltd.

Inventor： Mirae JEONG ,  Soohyung KIM ,  Junhyuk LEE ,  Junbeom KIM ,  Goeon PARK ,  Wonsuk YANG

IPC: G06Q30/02

Abstract: An electronic device is provided. The electronic device includes a communication interface, a memory storing information corresponding to a plurality of user terminals respectively, and a processor configured to identify, based on an advertisement request signal and context information of a display device being received from the display device, at least one user terminal corresponding to context information of the display device from among the plurality of user terminals, identify advertisement information corresponding to the identified user terminal based on the stored information, and transmit the identified advertisement information to the display device through the communication interface.

公开(公告)号：US20210144543A1

公开(公告)日：2021-05-13

申请号：US17263205

申请日：2019-05-17

Applicant: Samsung Electronics Co., Ltd.

Inventor： Taikuin MUN ,  Bongsoo JEONG ,  Jiah CHOI ,  Junbeom KIM ,  Donghyoun SON ,  Siyoul CHOI

IPC: H04W8/18 ,  H04L29/08

Abstract: Disclosed according to various embodiments are an electronic device for opening a communication service and a method for an operation of the electronic device. The electronic device may comprise: a display; a memory for storing device information about the electronic device and an application for activating a communication service for an external electronic device; a first communication module for establishing a first communication channel to communicate with at least one of a first external server in which information about a plurality of service providers providing communication services is stored, a second external server related to the activation of communication services, and a third external server for providing a profile for the use of communication services; a second communication module for establishing a second communication channel to communicate with the external electronic device; and a processor, wherein the processor is configured to control the application to: transmit the device information about the electronic device to the external electronic device by using the second communication module; receive, from the external electronic device, information for activating a communication service identified on the basis of the device information about the electronic device; and display a screen for activating the communication service for the external electronic device according to whether each of two or more activation methods for the communication service and contained in the information for activating the communication service is supported.

公开(公告)号：US20220222712A1

公开(公告)日：2022-07-14

申请号：US17526421

申请日：2021-11-15

Applicant: Samsung Electronics Co., Ltd.

Inventor： Junbeom KIM ,  Kimin OH ,  Taeho HWANG ,  Kiwon CHOI

IPC: G06Q30/02 ,  G06N3/04

Abstract: A server and a method for generating a user-advertisement (user-ad) matching list for online advertisement is provided. The method includes obtaining profile information and advertisement exposure history information of users exposed to a plurality of advertisements through an ad impression server, obtaining advertisement information of an advertisement to be delivered by an advertiser, identifying candidate users for the advertisement of the advertiser among the users, based on the profile information of the users, predicting an access time when the candidate users will access the ad impression server, selecting target users to be provided with the advertisement of the advertiser among the candidate users, based on the predicted access time, obtaining a preference of each target user for an advertisement product of the advertiser, and generating the user-ad matching list by matching the advertisement of the advertiser with the target users, based on the preference.