REDUCING ACTIVE USER BIAS FOR CONTENT RECOMMENDATION MODELS

    公开(公告)号:US20240276041A1

    公开(公告)日:2024-08-15

    申请号:US18107858

    申请日:2023-02-09

    Applicant: ROKU, INC.

    CPC classification number: H04N21/251 G06N20/00 H04N21/25883

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for reducing active user or active content category bias in content recommendation systems. An example embodiment operates by modifying a streaming event data set by selecting a voting algorithm. The voting algorithm reduces an impact of highly occurring data points by sampling the streaming event data set to generate a sampled streaming event data set, wherein the highly occurring data points comprise data points generated by the active users or the active content categories. The embodiment further trains, by a machine learning engine and based on the sampled streaming event data set, a machine learning model to generate a reduced bias content recommendation model and generates, based on the reduced bias content recommendation model, content recommendations for subsequent selection and rendering on a media device.

    PERSONALIZED HYPERPARAMETER TUNING WITH CONTEXTUAL MULTI-ARM BANDIT AND REINFORCEMENT LEARNING

    公开(公告)号:US20250053853A1

    公开(公告)日:2025-02-13

    申请号:US18232468

    申请日:2023-08-10

    Applicant: ROKU, INC.

    Abstract: Disclosed are system, method and/or computer program product embodiments for improving the performance of a machine learning based algorithm used to provide a user experience to a user via a media device. An embodiment selects a first set of hyperparameter values, implements a first iteration of the algorithm based on the first set of hyperparameter values, utilizes the first iteration of the algorithm to provide a first user experience to the user, determines a response of the user to the first user experience, selects, by a hyperparameter tuning ML model implemented as a contextual multi-arm bandit model or a reinforcement learning model and based on at least the response of the user, a second set of hyperparameter values, implements a second iteration of the algorithm based on the second set of hyperparameter values, and utilizes the second iteration of the algorithm to provide a second user experience to the user.

    AUTOMATED TRAILER GENERATION
    4.
    发明申请

    公开(公告)号:US20250024123A1

    公开(公告)日:2025-01-16

    申请号:US18895850

    申请日:2024-09-25

    Applicant: ROKU, INC.

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product aspects, and/or combinations and sub-combinations thereof, for generating trailers (previews) for multimedia content. An example aspect operates by generating an initial set of candidate points to generate a trailer for a media content; determining conversion data for each of the initial set of candidate points; determining an updated set of candidate points based on the conversion data; determining an estimated mean and upper bound for each of the updated set of candidate points; computing a value for each of the updated set of candidate points; generating a ranked list based on the value computed for each of the updated set of candidate points; and repeating the process until an optimal candidate point is converged upon.

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