公开(公告)号：US20240223869A1

公开(公告)日：2024-07-04

申请号：US18091234

申请日：2022-12-29

Applicant: ROKU, INC.

Inventor： Fei XIAO ,  Abhishek BAMBHA ,  Nam VO ,  Pulkit AGGARWAL ,  Rohit MAHTO ,  Andrey VLASENKO ,  Rameen MAHDAVI

IPC: H04N21/81 ,  G06Q30/0241 ,  G06Q30/0251 ,  H04N21/25 ,  H04N21/254

CPC classification number: H04N21/812 ,  G06Q30/0249 ,  G06Q30/0254 ,  H04N21/251 ,  H04N21/2542

Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for a content acquisition system to recommend for acquisition a subset of content items selected from a set of content items available for purchase in relation to a content recommendation system currently used in a media environment. The content acquisition system may include a content recommendation system simulator to estimate an impact function value for a potential subset of content items of the set of content items available for purchase based on the currently used content recommendation system. Afterwards, an acquisition recommender can recommend for acquisition a subset of content items based on an optimized objective function value calculated based on an optimization model while meeting one or more budget constraints.