公开(公告)号：US11627348B1

公开(公告)日：2023-04-11

申请号：US17649449

申请日：2022-01-31

Applicant: Amazon Technologies, Inc.

Inventor： Salil Joshi ,  Ala Kallel ,  Yi Yao ,  Garrett Alan Dargan

IPC: H04N7/10 ,  H04N21/234 ,  H04N21/431

Abstract: Technologies are provided for reporting engaged impressions of directed content. Some embodiments include a computing device that can initiate a screensaver session. The computing device also can cause presentation of a directed content asset on a display device functionally coupled to the computing device. The computing device can then update a queue to add a record of an impression of the directed content asset, where the queue is retained in a memory device of the computing device. The computing device can receive a signal indicative of user activity. The computing device can send, to an attribution server device, first data identifying one or more directed content assets corresponding to one or more records of the queue.

公开(公告)号：US11895366B1

公开(公告)日：2024-02-06

申请号：US17706295

申请日：2022-03-28

Applicant: Amazon Technologies, Inc.

Inventor： Mohamad Hassan Khalil ,  Ka Long Jesse Hon ,  Mervine Anand Govada ,  Hanwei Zhang ,  Sindhu Mukunda ,  Ashish Bhandari ,  Michael McMurray ,  Aleksandr Kulikov ,  Edgar Elsdon DSouza ,  Nam Quach ,  Nathan B. Lee ,  Rehan Madhugiri ,  Charlotte Baxter Maines ,  Guthrie Chipman Collin ,  Ala Kallel ,  Aniket Bhatt

IPC: H04N21/458 ,  H04N21/482 ,  H04N21/81 ,  H04N21/442

CPC classification number: H04N21/458 ,  H04N21/44204 ,  H04N21/4828 ,  H04N21/812

Abstract: Devices, systems, and methods are provided for dynamic and context-based presentation of content using streaming media applications. A method may include receiving, by a first device, a user request to search for media titles based on user context data received by a first streaming media application; identifying, from a catalog of media titles and streaming media applications, the media titles based on the user context data; identifying an advertisement campaign associated with a second streaming media application; selecting, based on the advertisement campaign and the user context data, a first media title; selecting, based on the user context data, a second media title; generating first user interface data indicative of the first media title and second user interface data indicative of the second media title; and causing presentation of the first user interface data and the second user interface data using a user interface of the first streaming media application.

公开(公告)号：US11240539B1

公开(公告)日：2022-02-01

申请号：US16889583

申请日：2020-06-01

Applicant: Amazon Technologies, Inc.

Inventor： Salil Joshi ,  Ala Kallel ,  Yi Yao ,  Garrett Alan Dargan

IPC: H04N7/10 ,  H04N21/234 ,  H04N21/431

Abstract: Technologies are provided for reporting engaged impressions of directed content. Some embodiments include a computing device that can initiate a screensaver session within a content streaming service. The computing device also can cause presentation of a directed content asset on a display device functionally coupled to the computing device. The computing device can then update a queue to add a record of an impression of the directed content asset, where the queue is retained in a memory device of the computing device. The computing device can receive a signal indicative of user activity. The computing device can determine, using the queue, that the impression of the directed content asset occurred within a defined time interval relative to a time that the user activity occurred. The computing device can then send data identifying the directed content asset.