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    Advertising management system for digital video streams
    1.
    发明授权
    Advertising management system for digital video streams 有权
    数字视频流广告管理系统

    公开(公告)号：US07984466B2

    公开(公告)日：2011-07-19

    申请号：US11673838

    申请日：2007-02-12

    申请人： Charles Eldering ,  Gregory C. Flickinger ,  Jeffrey Hamilton

    发明人： Charles Eldering ,  Gregory C. Flickinger ,  Jeffrey Hamilton

    IPC分类号： H04N7/10 ,  G06K9/36 ,  H04N7/173

    CPC分类号： H04N21/4331 ,  G06Q30/02 ,  H04H20/103 ,  H04H60/06 ,  H04H60/375 ,  H04H60/66 ,  H04N7/163 ,  H04N21/2365 ,  H04N21/4347 ,  H04N21/4532 ,  H04N21/812

    摘要： A method and apparatus for the managing advertisements in a digital environment, including methods for selecting suitable advertising based on subscriber profiles, and substituting advertisements in a program stream with targeted advertisements. The Ad Management System (AMS) 100 of the present invention manages the sales and insertion of digital video advertisements in cable television, switched digital video, and streaming video (Internet) based environments. The AMS 100 provides advertisers an ability to describe their advertisements (ads) in terms of target market demographics, required ad bandwidth, ad duration, and other ad specific parameters. The AMS 100 receives the ad descriptions that include some or all of the aforementioned parameters, and matches the ads to the advertising opportunities (“avails”) available in the programming stream. The AMS 100 tracks different avails including duration and bandwidth of the avail, and uses a number of schemes to determine if the ad can be placed in the avail. The advertisements may be transported over an in-band advertising channel or over an out-of-band advertisement channel. At the multiplexing end, the ads may be multiplexed in one or more program streams synchronously, plesiochronously, or asynchronously. In either case, a dynamic linking process is used to insert the selected advertisements in the program streams.

    摘要翻译： 一种用于在数字环境中管理广告的方法和装置，包括基于用户简档选择合适的广告的方法，以及用具有目标广告的节目流中的广告。 本发明的广告管理系统（AMS）100管理在有线电视，交换数字视频和流视频（Internet））环境中的数字视频广告的销售和插入。 AMS 100为广告客户提供了根据目标市场人口特征，所需广告带宽，广告持续时间和其他广告特定参数来描述广告（广告）的能力。 AMS 100接收包括部分或全部上述参数的广告描述，并将广告与编程流中可获得的广告机会（“可用性”）匹配。 AMS 100跟踪不同的播放时间，包括播放的持续时间和带宽，并使用多种方案来确定广告是否可以放置在可用中。 广告可以通过带内广告频道或超出频带的广告频道传送。 在多路复用端，广告可以以同步，异步或异步的方式在一个或多个节目流中复用。 在任一情况下，使用动态链接过程将所选择的广告插入到节目流中。

    Lead generation method and system
    3.
    发明申请
    Lead generation method and system 审中-公开
    铅生成方法和系统

    公开(公告)号：US20060195353A1

    公开(公告)日：2006-08-31

    申请号：US11351871

    申请日：2006-02-10

    申请人： David Goldberg ,  Steven Wolk ,  Charles Eldering

    发明人： David Goldberg ,  Steven Wolk ,  Charles Eldering

    IPC分类号： G06F17/30

    CPC分类号： G06Q30/00 ,  G06Q10/06311 ,  G06Q10/063112 ,  G06Q10/06315 ,  G06Q30/02 ,  G06Q30/0205 ,  G06Q30/06 ,  G09B7/02

    摘要： A method of lead generation includes receiving a question from a consumer and forwarding the question to one or more subscribers to the system. One or more of the subscribers may respond to the question. The subscribers may review the questions from the consumers and decide whether to respond to one or more of the received questions. The subscribers are charged to respond to the question. The consumer is notified of the responses from the subscribers that choose to respond. Alternatively, the responses are presented to the consumer.

    摘要翻译： 线索生成的方法包括从消费者接收问题并将问题转发给系统的一个或多个订户。 一个或多个订阅者可以回答该问题。 用户可以审查来自消费者的问题并决定是否响应一个或多个所接收的问题。 用户被收取回应的问题。 消费者被通知来自选择响应的订户的响应。 或者，响应被呈现给消费者。

    Enhanced broadband telephony services
    4.
    发明授权
    Enhanced broadband telephony services 有权
    增强宽带电话服务

    公开(公告)号：US06882709B1

    公开(公告)日：2005-04-19

    申请号：US09549004

    申请日：2000-04-14

    申请人： Peter Sherlock ,  William H. Blum ,  Marc W. Kauffman ,  Charles Eldering ,  M. Lamine Sylla

    发明人： Peter Sherlock ,  William H. Blum ,  Marc W. Kauffman ,  Charles Eldering ,  M. Lamine Sylla

    IPC分类号： H04L12/28 ,  H04M11/00

    CPC分类号： H04L12/2801

    摘要： An enhanced telephony services manager is used in a broadband communication environment, such as with a set-top-box coupled to a television monitor. A number of different telephony-based services can be offered and displayed on the television monitor (e.g., voice mail, call logs, Internet access, personal telephone directories, white pages, yellow pages, etc.), where a remote control, keyboard, or any other suitable interface device can be used to access the services. In accordance with the present invention, the GUI of the enhanced services consists of a set of menus that can be displayed concurrently with other video information on the television monitor.

    摘要翻译： 在宽带通信环境中使用增强型电话服务管理器，例如耦合到电视监视器的机顶盒。 可以在电视监视器（例如语音邮件，通话记录，互联网访问，个人电话簿，白页，黄页等）上提供并显示许多不同的基于电话的服务，其中遥控器，键盘， 或任何其他合适的接口设备可用于访问服务。 根据本发明，增强服务的GUI包括可与电视监视器上的其他视频信息同时显示的一组菜单。

    Opto-electronic transducer device for optical link termination equipment and application thereof to various types of optical link
    5.
    发明授权
    Opto-electronic transducer device for optical link termination equipment and application thereof to various types of optical link 失效
    用于光链接终端设备的光电传感器装置及其应用于各种类型的光链路

    公开(公告)号：US5357588A

    公开(公告)日：1994-10-18

    申请号：US52758

    申请日：1993-04-27

    申请人： Francois Marcel ,  Charles Eldering ,  Serge Allaire

    发明人： Francois Marcel ,  Charles Eldering ,  Serge Allaire

    IPC分类号： G02B6/42 ,  H04B10/25 ,  G02B6/26

    CPC分类号： H04B10/2504 ,  G02B6/4246

    摘要： This device essentially comprises:first and second connection ports (R1, R2) for said optical link,first, second and fourth supports (S1, S2, S4) adapted to support first, second and third opto-electronic transducer means, respectively, andthird and fifth supports (S3, S5) adapted to support first and second beam switching means, respectively, these components being located in a common structure (S) and disposed relative to each other to enable optical transmission between said first connection port R1 and said first beam switching means, between each of said first and second opto-electronic transducer means and said first beam switching means, between said second port R2 and said second beam switching means, between each of the two switching means and between said third opto-electronic transducer means and said second switching means, so defining within said structure first, second, third, fourth, fifth, sixth and seventh optical transmission channels (V1, V2, V3, V4, V5, V6, V7).

    摘要翻译： 该装置基本上包括：用于所述光学链路的第一和第二连接端口（R1，R2），适于分别支撑第一，第二和第三光电换能器装置的第一，第二和第四支撑件（S1，S2，S4） 第三和第五支撑件（S3，S5）分别适于支撑第一和第二光束切换装置，这些部件位于共同的结构（S）中并相对于彼此设置，以使所述第一连接端口R1和所述 第一光束切换装置，在所述第一和第二光电传感器装置和所述第一光束切换装置中的每一个之间，在所述第二端口R2和所述第二光束切换装置之间，在两个开关装置中的每一个之间以及在所述第三光电转换装置之间 换能器装置和所述第二开关装置，因此在所述结构中限定第一，第二，第三，第四，第五，第六和第七光传输通道（V1，V2，V3，V4，V5，V6，V7）。

    Electro-optical interface
    6.
    发明授权
    Electro-optical interface 失效
    电光接口

    公开(公告)号：US4813772A

    公开(公告)日：1989-03-21

    申请号：US94110

    申请日：1987-09-08

    申请人： Stephen T. Kowel ,  Norman Matloff ,  Charles Eldering

    发明人： Stephen T. Kowel ,  Norman Matloff ,  Charles Eldering

    IPC分类号： G06E1/00 ,  G02F3/00 ,  G02F1/35

    CPC分类号： G06E1/00

    摘要： Two electro-optical computer interface embodiments provide for one-way read only and two-way optical read and write. The two-way embodiment includes a main module having a shared memory, and a processor/controller and a main bus. A plurality of local processor modules each includes a local memory, a local processor, and a local bus. The processors are electrically joined by control conductors which provide for coordination and timing between local processors and the main processor. Each memory array has a film deposited on it by the Langmuir/Blodgett technique. The memory arrays are each illuminated by a pulsed laser or Q-switched laser. The film is responsive to the electric fields in the memory array cells for modulating the illumination light. The image is then read onto other memory arrays which are responsive to the illumination for transferring the data between memories.

    摘要翻译： 两个电光计算机接口实施例提供单向只读和双向光学读写。 双向实施例包括具有共享存储器的主模块，以及处理器/控制器和主总线。 多个本地处理器模块各自包括本地存储器，本地处理器和本地总线。 处理器由控制导体电连接，控制导体提供本地处理器和主处理器之间的协调和定时。 每个存储器阵列具有通过Langmuir / Blodgett技术沉积在其上的膜。 存储器阵列都被脉冲激光器或Q开关激光器照亮。 该膜响应于存储器阵列单元中的电场来调制照明光。 然后将图像读取到响应于用于在存储器之间传送数据的照明的其他存储器阵列。

    Subscriber Characterization System with Filters
    8.
    发明申请
    Subscriber Characterization System with Filters 审中-公开
    具有过滤器的用户表征系统

    公开(公告)号：US20070240181A1

    公开(公告)日：2007-10-11

    申请号：US11762538

    申请日：2007-06-13

    申请人： Charles Eldering ,  Sylla Lamine ,  John Blasko

    发明人： Charles Eldering ,  Sylla Lamine ,  John Blasko

    IPC分类号： H04N7/16

    CPC分类号： H04N21/4663 ,  H04N21/2353 ,  H04N21/252 ,  H04N21/44008 ,  H04N21/4415 ,  H04N21/44204 ,  H04N21/44209 ,  H04N21/44218 ,  H04N21/44222 ,  H04N21/4532 ,  H04N21/466 ,  H04N21/4665 ,  H04N21/4667 ,  H04N21/4668 ,  H04N21/482 ,  H04N21/84

    摘要： A subscriber characterization system with filters in which the subscriber's selections are monitored, including monitoring of the time duration programming is watched, the volume at which the programming is listened to, and any available information regarding the type of programming, including category and sub-category of the programming. The raw subscriber selection data is then processed to eliminate data associated with irrelevant activities such as channel surfing, channel jumping, or extended periods of inactivity. The actual subscriber selection data is used to form program characteristics vectors. The programming characteristics vectors can be used in combination with the actual subscriber selection data to form a subscriber profile. Heuristic rules indicating the relationships between programming choices and demographics can be applied to generate additional probabilistic subscriber profiles regarding demographics and programming and product interests.

    摘要翻译： 具有过滤器的订户表征系统，其中监视订户的选择，包括监视节目播放的持续时间的监视，节目收听的音量以及关于节目类型的任何可用信息，包括类别和子类别 的编程。 然后处理原始订户选择数据以消除与无关活动相关联的数据，例如频道冲浪，频道跳跃或延长的不活动时段。 实际的用户选择数据用于形成程序特征向量。 编程特性向量可以与实际的用户选择数据组合使用以形成用户简档。 指示编程选择和人口统计学之间关系的启发式规则可以应用于生成关于人口统计学和编程和产品兴趣的附加概率用户简档。

    Targeted advertising through electronic program guide
    9.
    发明申请
    Targeted advertising through electronic program guide 有权
    有针对性的广告通过电子节目指南

    公开(公告)号：US20060248555A1

    公开(公告)日：2006-11-02

    申请号：US11475354

    申请日：2006-06-27

    申请人： Charles Eldering

    发明人： Charles Eldering

    IPC分类号： H04N5/445 ,  G06F3/00 ,  G06F13/00 ,  H04N7/10 ,  H04N7/025

    CPC分类号： H04N5/44543 ,  G06Q30/0251 ,  H04H20/106 ,  H04H60/06 ,  H04H60/15 ,  H04H60/63 ,  H04H2201/70 ,  H04N7/165 ,  H04N21/235 ,  H04N21/25883 ,  H04N21/25891 ,  H04N21/435 ,  H04N21/4532 ,  H04N21/478 ,  H04N21/812 ,  H04N21/84

    摘要： A mechanism for matching Electronic Program Guide (EPG) advertisements to subscribers or groups of subscribers and delivering those advertisements within the EPG. The subscribers are initially characterized in different groups by using commercially available data, such as demographic data. Furthermore, the groups of subscribers may be formed according to their characteristics. These characteristics may be derived from, but are not limited to, demographic data, geographic information or individual subscriber selection data. Subsequent to the formation of the groups, suitable advertisements to be placed in the EPG avails are selected, based on the matching of the advertisement characteristics to the characteristics of the groups, wherein the EPG avails are the advertising opportunities available within the EPG. Different versions of the EPG having targeted advertisements may be created, and the different versions may be placed on a download server for transmission over an access system to the subscriber. At the subscriber end, the different versions of the EPG may be received and the subscriber end, being assigned to a particular group, may receive the EPG which corresponds to that group. The subscriber end generally comprises a suitable subscriber interface, such as, a set-top box (STB) or a cable-ready television having a unique identification.

    摘要翻译： 将电子节目指南（EPG）广告与用户或用户组进行匹配的机制，并在EPG内传送这些广告。 用户最初通过使用市售数据（例如人口统计学数据）以不同的组来表征。 此外，可以根据其特征形成用户组。 这些特征可以来自但不限于人口统计学数据，地理信息或个体用户选择数据。 在组的形成之后，基于广告特征与组的特征的匹配来选择放置在EPG播放中的合适的广告，其中EPG播放是EPG内可用的广告机会。 可以创建具有目标广告的不同版本的EPG，并且可以将不同版本放置在下载服务器上，以便通过访问系统传送给用户。 在用户端，可以接收不同版本的EPG，并且分配给特定组的用户端可以接收对应于该组的EPG。 用户端通常包括合适的用户接口，例如机顶盒（STB）或具有唯一标识的电缆就绪电视。