SYSTEMS AND METHODS FOR A UNIFIED AUDIENCE TARGETING SOLUTION
    772.
    发明申请
    SYSTEMS AND METHODS FOR A UNIFIED AUDIENCE TARGETING SOLUTION 审中-公开
    用于统一的听觉目标解决方案的系统和方法

    公开(公告)号:US20150186932A1

    公开(公告)日:2015-07-02

    申请号:US14144130

    申请日:2013-12-30

    Applicant: Yahoo! Inc.

    Inventor: Jian XU Yu Zou

    CPC classification number: G06Q30/0251 G06Q30/0269

    Abstract: Systems and methods for providing a unified targeting solution are disclosed. The system obtains user data for each user in a user group from a database stored in the non-transitory storage medium. The database is organized on a user by user basis and includes signals from a plurality of sources. The system receives an input from an advertiser including a marketing intention. The system includes features extracted from the user data and the input. The system obtains a score for each user based on the extracted features. The system selects users from the user group based on the obtained scores.

    Abstract translation: 公开了提供统一定位解决方案的系统和方法。 该系统从存储在非暂时性存储介质中的数据库中获取用户组中的每个用户的用户数据。 数据库以用户为基础组织在用户身上并且包括来自多个源的信号。 该系统从广告商接收包括营销意图的输入。 该系统包括从用户数据和输入中提取的特征。 系统基于提取的特征获得每个用户的得分。 系统根据获得的分数从用户组中选择用户。

    PHOTO PRIVACY
    773.
    发明申请
    PHOTO PRIVACY 审中-公开
    照片隐私

    公开(公告)号:US20150186672A1

    公开(公告)日:2015-07-02

    申请号:US14145669

    申请日:2013-12-31

    Applicant: Yahoo! Inc.

    CPC classification number: G06F21/6245 G06F2221/2111

    Abstract: In one embodiment, preferences pertaining to an entity may be obtained, where the preferences indicate whether photographing the entity is discouraged. It may be ascertained from the preferences that photographing the entity is discouraged. One or more activities may be performed according to the preferences pertaining to the entity.

    Abstract translation: 在一个实施例中,可以获得与实体有关的偏好,其中偏好指示是否不鼓励拍摄实体。 可以从偏好确定拍摄该实体是不鼓励的。 可以根据与该实体有关的偏好来执行一个或多个活动。

    Smart Content Pre-Loading on Client Devices
    774.
    发明申请
    Smart Content Pre-Loading on Client Devices 有权
    智能内容在客户端设备上预加载

    公开(公告)号:US20150186545A1

    公开(公告)日:2015-07-02

    申请号:US14144544

    申请日:2013-12-30

    Applicant: Yahoo! Inc.

    Abstract: Software on a client device presents a webpage through a browser. The webpage is from an online content-aggregation website and includes a plurality of panels containing a plurality of content items. The software selectively pre-loads into a cache a resource associated with a content item in a panel if the content item is relatively persistent in comparison to other content items. The cache is controlled by the browser. The software retrieves the resource from the cache upon receiving command from a user and presents the resource through the browser.

    Abstract translation: 客户端设备上的软件通过浏览器显示网页。 该网页来自在线内容聚合网站,并且包括包含多个内容项目的多个面板。 如果与其他内容项目相比,如果内容项目相对持久,则软件选择性地预加载到与缓存器中的内容项目相关联的资源。 缓存由浏览器控制。 该软件从用户接收命令时从缓存中检索资源,并通过浏览器呈现资源。

    FAST AND DYNAMIC TARGETING OF USERS WITH ENGAGING CONTENT
    775.
    发明申请
    FAST AND DYNAMIC TARGETING OF USERS WITH ENGAGING CONTENT 审中-公开
    用户的快速和动态定位

    公开(公告)号:US20150178282A1

    公开(公告)日:2015-06-25

    申请号:US14139607

    申请日:2013-12-23

    Applicant: Yahoo! Inc.

    CPC classification number: G06F16/9535

    Abstract: Methods, systems and programming for targeting users with engaging content. In one example, a metric with respect to a piece of content is measured for each of a plurality of users. A first set of users is identified from the plurality of users based on the measured metrics and a threshold. User profiles of the first set of users are obtained. A second set of users is then identified based on the user profiles of the first set of users. The piece of content is provided to the second set of users.

    Abstract translation: 针对具有吸引力内容的用户的方法,系统和程序设计。 在一个示例中,针对多个用户中的每一个测量相对于一条内容的度量。 基于测量的度量和阈值,从多个用户识别第一组用户。 获得第一组用户的用户简档。 然后基于第一组用户的用户简档来识别第二组用户。 该内容被提供给第二组用户。

    Encoding pre-roll advertisements in progressively-loading images
    776.
    发明授权
    Encoding pre-roll advertisements in progressively-loading images 有权
    在逐行加载图像中对前贴片广告进行编码

    公开(公告)号:US09066116B2

    公开(公告)日:2015-06-23

    申请号:US13965934

    申请日:2013-08-13

    Applicant: Yahoo! Inc.

    Abstract: Some embodiments of the invention provide techniques for an advertisement mask and a target media content being jointly encoded, transformed, and progressively rendered for presentation to a user. Specifically, a request for the target media content by a user is received. The target media content and the advertisement mask are scaled and divided into equally sized blocks and, further, jointly encoded into a compressed media file. Transformation of the content of the compressed media file is followed by progressively loading and rendering the advertisement mask and a partially obscured view of the media content. As the target media content is transmitted and fully rendered, the advertisement mask gradually decreases in opacity until it is removed for presentation of the fully-rendered target media content.

    Abstract translation: 本发明的一些实施例提供了用于广告掩码和目标媒体内容的技术,该广告掩码和目标媒体内容被联合编码,变换和逐渐呈现以呈现给用户。 具体地说,接收用户对目标媒体内容的请求。 目标媒体内容和广告掩码被缩放并分成相同大小的块,并且进一步被共同地编码成压缩媒体文件。 压缩媒体文件的内容的转换之后是逐渐加载和呈现广告掩码和媒体内容的部分模糊的视图。 当目标媒体内容被传送和完全呈现时,广告掩模在不透明度中逐渐减小,直到被去除以呈现完全呈现的目标媒体内容。

    CROWDSOURCING RETAIL PRICE AND LOCATION METHOD AND SYSTEM
    777.
    发明申请
    CROWDSOURCING RETAIL PRICE AND LOCATION METHOD AND SYSTEM 审中-公开
    零售价格和位置方法与系统

    公开(公告)号:US20150161704A1

    公开(公告)日:2015-06-11

    申请号:US14101571

    申请日:2013-12-10

    Applicant: YAHOO!INC.

    Inventor: Ronny Lempel

    CPC classification number: G06Q30/0629 G06Q30/0639 G06Q50/01

    Abstract: A crowdsourcing approach is used to collect from contributors, e.g., a large group of consumers, item pricing offered by the sellers from which the contributors have purchased the items. A contributor may provide item pricing information associated with a given store by uploading a receipt from the store, which receipt identifies the item(s) purchased by the contributor and a price for each item purchased, store information, e.g., store name, location, telephone number, etc. A database or other data store may be used to maintain contributor, store and item information. The stored information may identify which store is/are selling which item(s) and at what price(s). A shopping list may be generated, which includes information identifying one or more items and, for each item, the store at which the item(s) may be purchased at the lowest available price relative to other stores. By analyzing consumers' shopping habits, personalized target of ads and/or promotions can be achieved.

    Abstract translation: 使用众包方式从贡献者(例如,大群消费者)收集由贡献者从中购买物品的卖家提供的物品定价。 贡献者可以通过从商店上传收据来提供与给定商店相关联的商品定价信息,该收据标识由投稿人购买的商品和购买的每个商品的价格,存储信息,例如商店名称,位置, 电话号码等。数据库或其他数据存储可以用于维护贡献者,存储和项目信息。 存储的信息可以识别哪个商店正在/正在销售哪些物品和什么价格。 可以生成购物清单,其包括识别一个或多个项目的信息,并且对于每个项目,可以以相对于其他商店的最低可用价格购买该商品的商店。 通过分析消费者的购物习惯,可以实现广告和/或促销的个性化定位。

    PLAYLIST RESOLVER
    778.
    发明申请
    PLAYLIST RESOLVER 审中-公开
    播放列表

    公开(公告)号:US20150161119A1

    公开(公告)日:2015-06-11

    申请号:US14621546

    申请日:2015-02-13

    Applicant: YAHOO! INC.

    CPC classification number: G06F16/43 G06F16/41 G06F16/61 G06F16/68

    Abstract: A real-time locater for digital media objects, related to one or more musical compositions and accessible over a network, is described. A service-provider maintains a master index of the digital media objects and a playlist-resolver server. The master index is organized by considering each media object to be an example of a primary attribute associated with the media object by a multitude of users. The reference is constructed as a data structure of primary attributes and means of locating the media objects as instances of primary attributes. The playlist-resolver works with the master index to translate a list of references to creative works into a series of successful accesses to the corresponding media object files.

    Abstract translation: 描述了与一个或多个音乐作品相关并且可通过网络访问的用于数字媒体对象的实时定位器。 服务提供商维护数字媒体对象的主索引和播放列表解析器服务器。 主索引是通过考虑每个媒体对象作为由多个用户与媒体对象相关联的主属性的示例来组织的。 该引用被构造为主要属性的数据结构和将媒体对象定位为主要属性的实例的手段。 播放列表解析器与主索引一起工作,将对创意作品的引用列表转换成对相应媒体对象文件的一系列成功访问。

    SYSTEM AND METHOD FOR CONTROLLING A NETWORKED DISPLAY
    779.
    发明申请
    SYSTEM AND METHOD FOR CONTROLLING A NETWORKED DISPLAY 有权
    用于控制网络显示的系统和方法

    公开(公告)号:US20150156283A1

    公开(公告)日:2015-06-04

    申请号:US14619608

    申请日:2015-02-11

    Applicant: Yahoo! Inc.

    Abstract: Methods and systems for controlling a networked display via a client device are provided. The client device and the networked display are connected by a network. A session is initiated between the client device and the networked display, and a remote user interface is transmitted from the networked display to the client device. Interactivity with the remote user interface is detected at the client device, and input data is transmitted from the client device to the networked display based on the interactivity with the remote user interface. The input data is interpreted at the networked display so as to cause a change in a state of an application being executed by the networked display. And the remote user interface is updated based on the changed state of the application executed by the networked display.

    Abstract translation: 提供了通过客户端设备来控制网络显示的方法和系统。 客户端设备和网络显示器通过网络连接。 会话在客户端设备和网络显示器之间启动,远程用户界面从网络显示发送到客户端设备。 在客户端设备检测到与远程用户界面的交互性,并且基于与远程用户界面的交互性,将输入数据从客户端设备传送到网络显示器。 在网络显示器处解释输入数据,以使由网络显示器执行的应用程序的状态发生变化。 并且基于由网络显示器执行的应用的改变的状态来更新远程用户界面。

    Providing relevant non-requested content to a mobile device
    780.
    发明授权
    Providing relevant non-requested content to a mobile device 有权
    向移动设备提供相关的未请求的内容

    公开(公告)号:US09049250B2

    公开(公告)日:2015-06-02

    申请号:US13870530

    申请日:2013-04-25

    Applicant: YAHOO! INC.

    Abstract: A system and method are directed towards providing non-requested content to a mobile terminal based on characteristics of, and tracked usage of the mobile terminal to request content through an online portal service, which provides access to content in multiple subject areas. A mobile user profile is created from the characteristics and patterns of the tracked usage. The tracked usage information includes the time, location, frequency at which the content was requested. Based on the mobile user profile information, content related to previously requested content is provided to the mobile terminal upon a trigger that is related to the requested content. The trigger event may include the mobile terminal returning to a location from which certain content was previously requested. The non-requested content may further be based on a related general user profile that indicates usage of an alternate electronic device to access content through the portal.

    Abstract translation: 系统和方法旨在基于移动终端的特征和追踪使用通过在线门户服务请求内容的移动终端提供未请求的内容,该在线门户服务提供对多个主题区域中的内容的访问。 从跟踪的使用的特征和模式创建移动用户简档。 跟踪的使用信息包括请求内容的时间,位置,频率。 基于移动用户简档信息,与先前请求的内容相关的内容在与所请求的内容相关的触发时被提供给移动终端。 触发事件可以包括移动终端返回到先前请求某些内容的位置。 未请求的内容还可以基于指示替代电子设备通过门户访问内容的使用的相关一般用户简档。

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