Demographic predictions for content items

    公开(公告)号:US12155878B2

    公开(公告)日:2024-11-26

    申请号:US18076955

    申请日:2022-12-07

    Applicant: ROKU, INC.

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method, and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for demographic predictions for content items. An example embodiment operates by assigning weights representing demographics to a first plurality of nodes of a predictive model and assigning predictive values representing predicted demographics to a second plurality of nodes of the model. Pairwise distances between the predictive values for the nodes of the second plurality of nodes and the weighted values of the first plurality of nodes may be calculated and the shortest calculated pairwise distances may be used to assign demographics for content items corresponding to nodes of the first plurality of nodes to content items corresponding nodes of the second plurality of nodes. When content is requested, a content item for which the same demographic has been assigned may be recommended to the requestor.

    Automated trailer generation
    12.
    发明授权

    公开(公告)号:US12132976B2

    公开(公告)日:2024-10-29

    申请号:US18484041

    申请日:2023-10-10

    Applicant: ROKU, INC.

    CPC classification number: H04N21/8549 G06F16/783

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product aspects, and/or combinations and sub-combinations thereof, for generating trailers (previews) for multimedia content. An example aspect operates by generating an initial set of candidate points to generate a trailer for a media content; determining conversion data for each of the initial set of candidate points; determining an updated set of candidate points based on the conversion data; determining an estimated mean and upper bound for each of the updated set of candidate points; computing a value for each of the updated set of candidate points; generating a ranked list based on the value computed for each of the updated set of candidate points; and repeating the process until an optimal candidate point is converged upon.

    Content acquisition system
    13.
    发明授权

    公开(公告)号:US12126874B2

    公开(公告)日:2024-10-22

    申请号:US18091234

    申请日:2022-12-29

    Applicant: ROKU, INC.

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for a content acquisition system to recommend for acquisition a subset of content items selected from a set of content items available for purchase in relation to a content recommendation system currently used in a media environment. The content acquisition system may include a content recommendation system simulator to estimate an impact function value for a potential subset of content items of the set of content items available for purchase based on the currently used content recommendation system. Afterwards, an acquisition recommender can recommend for acquisition a subset of content items based on an optimized objective function value calculated based on an optimization model while meeting one or more budget constraints.

    Emotion Evaluation of Contents
    14.
    发明公开

    公开(公告)号:US20240040165A1

    公开(公告)日:2024-02-01

    申请号:US17877124

    申请日:2022-07-29

    Applicant: Roku, Inc.

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for generating a scene emotion value for a scene based on a sequence of frame emotion values for a sequence of frames within the scene of a content. The content can include multiple scenes, and a scene can include multiple frames, where a frame emotion value can be generated for each frame. A frame emotion value can be generated based on scene metadata related to the scene, content metadata related to the content, and a frame metadata related to the frame.

    Automated trailer generation
    15.
    发明授权

    公开(公告)号:US11838605B1

    公开(公告)日:2023-12-05

    申请号:US18076476

    申请日:2022-12-07

    Applicant: ROKU, INC.

    CPC classification number: H04N21/8549 G06F16/783

    Abstract: Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product aspects, and/or combinations and sub-combinations thereof, for generating trailers (previews) for multimedia content. An example aspect operates by generating an initial set of candidate points to generate a trailer for a media content; determining conversion data for each of the initial set of candidate points; determining an updated set of candidate points based on the conversion data; determining an estimated mean and upper bound for each of the updated set of candidate points; computing a value for each of the updated set of candidate points; generating a ranked list based on the value computed for each of the updated set of candidate points; and repeating the process until an optimal candidate point is converged upon.

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