公开(公告)号：US20210334843A1

公开(公告)日：2021-10-28

申请号：US16860748

申请日：2020-04-28

Applicant: salesforce.com, inc.

Inventor： Eric Paul Wittke ,  Rick Muñoz ,  Derek Payne ,  Donald Owens ,  Jason Day ,  Kasia Fichtner ,  Vineeth Anand Nair

IPC: G06Q30/02 ,  G06F16/958 ,  G06F16/901

Abstract: Provided herein are system, apparatus, device, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof for automatically embedding digital data in a message and capturing analytics for the digital data. In some embodiments, a server may retrieve information about a user. The server may execute a predictive analysis on the information about the user to identify digital data to be transmitted to the user. The digital data may include an embedded tag associated with an object. The server may automatically embed the identified digital data in a messaging prompt to be transmitted to the user. The server may identify the object associated with the embedded tag, using the embedded tag. The server may determine interaction data for the object and digital data and render the interaction data on a user interface.