The invention discloses a method and a system for implementing service experience. The method comprises the following steps that: a management background determines an experience strategy which needs to be adopted to a user under the condition that a user experiences service through a first experience platform, wherein the experience strategy consists of at least one experience rule in turn, and the experience rule is a rule for pushing experience content; and the management background informs the first experience platform of an identifier of the experience strategy and the identifier of the experience rule which needs to be firstly executed in the experience strategy, so that the first experience platform pushes the experience content to the user according to the identifier of the experience strategy and the identifier of the experience rule which needs to be firstly executed. Through the method and the system, no matter what experience platform is used for the service experience, all the experience platforms can provide corresponding experience contents for the user according to the experience rule indicated by the management background, so that the transmission of a large amount of data in a network is avoided, the experience platform can conveniently report the rule to the management background, and the experience of the user can be controlled by the management background.