公开(公告)号：US12117918B2

公开(公告)日：2024-10-15

申请号：US17454509

申请日：2021-11-11

申请人： Yahoo Ad Tech LLC

发明人： Osnat Benari ,  Ruiheng Wang ,  Sasinda Rukshan Premarathna ,  Cheng Li ,  Bhagyasri Canumalla ,  Hsiao-Ching Lin ,  Yanbo Li ,  Davood Shamsi

IPC分类号： G06F11/34 ,  G06F3/16 ,  G06Q30/02 ,  G10L15/22 ,  G10L25/63 ,  G06Q30/0201 ,  G06Q30/0242

CPC分类号： G06F11/3438 ,  G06F3/167 ,  G06Q30/0201 ,  G06Q30/0242 ,  G10L15/22 ,  G10L25/63

摘要： Systems and methods are disclosed for determining an engagement level of a user interacting with an electronic program, comprising receiving or determining a decision node tree, each node in the decision node tree corresponding to a user decision point in the electronic program, determining a number of levels in the decision node tree, determining a user traversed count comprising a number of levels the user has traversed in the decision node tree, and determining the engagement level of the user with the electronic program based upon the user traversed count and the number of levels in the decision node tree.