MANAGING AD CAMPAIGNS VIA MOBILE DEVICES
    1.
    发明申请
    MANAGING AD CAMPAIGNS VIA MOBILE DEVICES 审中-公开
    通过移动设备管理广告

    公开(公告)号:US20160249084A1

    公开(公告)日:2016-08-25

    申请号:US14631152

    申请日:2015-02-25

    Applicant: Yahoo! Inc.

    Abstract: In a video advertisement system in which video advertisements are provided to users based on a bidding process in which multiple advertisers compete for video ad placement based on their video ad campaigns, a mobile device module under control of an ad campaign manager controls execution of the plurality of advertisement campaigns by displaying, on a user interface (UI), a user-selectable menu that lists at least one video advertisement campaign, receiving, from the UI, a review request for at least one video advertisement campaign, and playing out on the UI, upon receiving the selection, a creative associated with the at least one video advertisement campaign.

    Abstract translation: 在视频广告系统中,基于其中多个广告者根据其视频广告活动来竞争视频广告布局的投标过程向用户提供视频广告,在广告活动管理器的控制下的移动设备模块控制多个 通过在用户界面(UI)上显示列出至少一个视频广告活动的用户可选择的菜单,从UI接收至少一个视频广告活动的审查请求,并且在 UI,在接收到选择时,与至少一个视频广告活动相关联的创意。

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