公开(公告)号：US20150112800A1

公开(公告)日：2015-04-23

申请号：US14057456

申请日：2013-10-18

Applicant: STATE FARM MUTUAL AUTOMOBILE INSURANCE COMPANY

Inventor： Todd Binion ,  Joe Harr ,  Brian Fields ,  Steven Cielocha ,  Steve Balbach

IPC: G06Q30/02

CPC classification number: G06Q30/0255

Abstract: A method, implemented in an electronic processing system that includes a memory and one or more processors, includes receiving, at the electronic processing system, vehicle data indicative of one or both of (i) a location or route of a vehicle and (ii) operation of the vehicle, storing the received vehicle data in the memory, determining, via the one or more processors and based on the stored vehicle data, a habit or preference of a driver of the vehicle, and causing an advertisement to be selected based on the determined habit or preference.

Abstract translation: 一种在包括存储器和一个或多个处理器的电子处理系统中实现的方法包括在电子处理系统处接收指示（i）车辆的位置或路线中的一个或两个的车辆数据，以及（ii） 车辆的操作，将接收到的车辆数据存储在存储器中，经由一个或多个处理器和基于存储的车辆数据确定车辆驾驶员的习惯或偏好，并且基于 确定的习惯或偏好。