SYSTEM AND METHOD FOR RECOMMENDING DIGITAL ADVERTISEMENTS AND PUBLISHERS

    公开(公告)号:US20210035167A1

    公开(公告)日:2021-02-04

    申请号:US17074366

    申请日:2020-10-19

    Inventor: Xun Hu Xin Yu

    Abstract: According to one aspect of the present disclosure, there is provided a method, by an advertiser directory service, that includes: receiving search criteria comprising one or more searching keywords, a performance threshold, and media information; identifying a category node in a tree structure according to the searching keywords and the performance threshold, the category node comprising a plurality of advertiser nodes; selecting a subset of the advertiser nodes according to the media information and the performance threshold; and recommending a publisher bid on the subset of the advertiser nodes.

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