公开(公告)号：US20240163259A1

公开(公告)日：2024-05-16

申请号：US18008607

申请日：2022-06-02

Applicant: Google LLC

Inventor： Wei HUANG ,  Michael William DAUB ,  Robert F. Day ,  Arthur ASUNCION

IPC: H04L9/40 ,  H04L67/50

CPC classification number: H04L63/0407 ,  H04L67/535

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium for displaying digital components on client devices based on predicted user attributes of users are described. In one aspect, a method includes updating, at a client device of a user, a list of user group identifiers for the user to include a particular user group identifier that identifies a particular user group. A determination is made, for each user attribute of multiple user attributes, a score based on a quantity of user groups identified in the list of group identifiers for the user that include, as a membership attribute, the user attribute. A digital component request including data representing the list of user-group identifiers is sent to a content distribution system. Digital component data identifying a set of digital components selected based on the data of the digital component request is received.