公开(公告)号：US09767169B1

公开(公告)日：2017-09-19

申请号：US14498416

申请日：2014-09-26

Applicant: Google Inc.

Inventor： Matthew Paff ,  Ramakrishnan Kandhan ,  Catherine Zuo

IPC: G06F17/30

CPC classification number: G06F17/30554 ,  G06F17/30864

Abstract: Systems and methods for enhancing search results for improved readability are provided. A search result is identified using a set of query terms. The search result may be first-party content or third-party content. The search result includes a first textual portion and a second textual portion. Each of the set of query terms that appear in the first textual portion are highlighted in the first textual portion. Each of the set of query terms that appear in the second textual portion but not in the first textual portion are highlighted in the second textual portion. A query response including the highlighted search result is generated and provided to a client device.

公开(公告)号：US20180365295A1

公开(公告)日：2018-12-20

申请号：US14071317

申请日：2013-11-04

Applicant: Google Inc.

Inventor： Matthew Paff ,  Gaurav Garg ,  Ramakrishnan Kandhan ,  Awaneesh Verma ,  Chetan Narain ,  Omkar Muralidharan ,  Mehmet Emre Sargin ,  Ming Yang ,  David Adams

IPC: G06F17/30

Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. One or more content items are identified that are eligible to be presented in response to received requests in accordance with one or more selection criteria. One of the content items includes one or more parameters that can be varied. A range is identified over which a parameter of the one or more parameters is variable, and a subset of the range is identified, wherein the subset is less than the entire range. A request for content is received that is satisfied by the content item. The content item is prepared, including randomly selecting a value for the parameter that is within the subset of the range. At least one performance aspect associated with the prepared one content item is monitored.