公开(公告)号：US20110125594A1

公开(公告)日：2011-05-26

申请号：US13013565

申请日：2011-01-25

申请人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez

发明人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0277 ,  G06Q30/02 ,  G06Q30/0241

摘要： Computer-based systems and methods for a multi-state advertisement displayed at a fixed position on a primary display space of a display device. The fixed position advertisement remains in its fixed position in view of the user as the user scrolls the web page in various directions. A plurality of events trigger a change in the state of the multi-state advertisement, with the change in state resulting in a change of the advertisement content, shape, size, style and appearance. An embodiment deploys an initial video in combination with a billboard. When the interstitial video ends, the fixed position advertisement is sized down to a less obtrusive size, with the billboard and the interstitial video replaced with a navigation bar.

摘要翻译： 基于计算机的系统和方法，用于显示在显示设备的主显示空间上的固定位置处的多状态广告。 当用户在各个方向上滚动网页时，固定位置广告保持在用户视图中的固定位置。 多个事件触发多状态广告的状态的变化，随着状态的变化导致广告内容，形状，大小，风格和外观的变化。 实施例将一个初始视频与广告牌结合使用。 当插页式视频结束时，固定位置广告的大小下降到较小的突出尺寸，广告牌和插页式视频被导航栏替换。

公开(公告)号：US08195762B2

公开(公告)日：2012-06-05

申请号：US11441636

申请日：2006-05-25

申请人： Brian Riggs ,  Darrick Brown ,  Daniel Cooley

发明人： Brian Riggs ,  Darrick Brown ,  Daniel Cooley

IPC分类号： G06F15/16

CPC分类号： G06F17/30876

摘要： A method for locating a portion of data is provided. In this method, a request for a Uniform Resource Locator (URL) associated with data is transmitted. The request comprises a labeling tag that is associated with the data. As a result of the request, an URL that comprises an anchor identifier is received and the data located at the URL are retrieved. An anchor within the data is located based on the anchor identifier and a portion of data is located based on the location of the anchor.

摘要翻译： 提供了一种用于定位数据的一部分的方法。 在该方法中，发送与数据相关联的统一资源定位符（URL）的请求。 请求包括与数据相关联的标签标签。 作为请求的结果，接收包括锚定标识符的URL，并且检索位于URL处的数据。 基于锚定标识符定位数据内的锚点，并且基于锚点的位置定位一部分数据。

公开(公告)号：US08386317B2

公开(公告)日：2013-02-26

申请号：US12572109

申请日：2009-10-01

申请人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez ,  Nicholas Sanchez

发明人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez ,  Nicholas Sanchez

IPC分类号： G06Q30/00 ,  G05B19/418

CPC分类号： G06Q30/02 ,  G06Q30/0251 ,  G06Q30/0276

摘要： The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.

摘要翻译： 本发明涉及全页视频插页式广告。 插页式广告为广告客户提供了一段时间内的高品质全屏视频分发机会，例如15秒的时间，但视频的持续时间可能因视频的内容或网页的配置而异。 会话管理器控制插页式广告对用户的曝光，以防止用户在网络会话期间经历太频繁的插页式广告。 插页式广告包括用于显示视频播放进度的保险丝。 使用声音是优选的，作为插页式广告的一部分，因为对广告的媒体价值的传递很重要。 插页式广告跨越整个网络浏览器屏幕，覆盖在当前网页的顶部，使用透明层。

公开(公告)号：US20100023398A1

公开(公告)日：2010-01-28

申请号：US12572109

申请日：2009-10-01

申请人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez ,  Nicholas Marshall Sanchez

发明人： Darrick Brown ,  David Ross Lerman ,  Troy William Young ,  Matthew Allen Sanchez ,  Nicholas Marshall Sanchez

IPC分类号： G06Q30/00

CPC分类号： G06Q30/02 ,  G06Q30/0251 ,  G06Q30/0276

摘要： The present invention is directed to a full-page video interstitial advertisement. The interstitial advertisement offers advertisers a high quality, full screen video distribution opportunity for a set period of time, such as a 15 second spot, however the duration of the video may vary depending on the content of the video or the configuration of the webpage. A session manager controls the exposure of the interstitial advertisement to the user, to prevent the user from experiencing too frequent interstitial advertisements during a web session. The interstitial advertisement includes a fuse for displaying the playing progress of the video. The use of sound is preferred as part of the interstitial advertisement since it is important for the delivery of the media value of the advertisement. The interstitial advertisement spans the entire web browser screen, overlaid on top of the current web page using a transparency layer.

摘要翻译： 本发明涉及全页视频插页式广告。 插页式广告为广告客户提供了一段时间内的高品质全屏视频分发机会，例如15秒的时间，但视频的持续时间可能因视频内容或网页的配置而异。 会话管理器控制插页式广告对用户的曝光，以防止用户在网络会话期间经历太频繁的插页式广告。 插页式广告包括用于显示视频播放进度的保险丝。 使用声音是优选的，作为插页式广告的一部分，因为对广告的媒体价值的传递很重要。 插页式广告跨越整个网络浏览器屏幕，覆盖在当前网页的顶部，使用透明层。