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公开(公告)号:US08712845B2
公开(公告)日:2014-04-29
申请号:US12412327
申请日:2009-03-26
CPC分类号: G06Q30/0256 , G06Q30/02 , G06Q30/0251 , G06Q30/0254 , G06Q30/0255 , G06Q30/0257 , G06Q30/0267 , G06Q30/0273 , G06Q30/0277
摘要: An advertising system including at least one consumer database containing a plurality of consumer profiles with consumer preference identifying data, at least one brand database containing details of brand clients, each having one or more branding parameters, at least one content database containing a plurality of pieces of content provided by at least one content provider with each piece of content having one or more content profile identifiers, and a content matching engine which matches the branding parameters of the brand clients with one or more of pieces of content and provides these pieces of content to one or more consumers upon the consumer request, based on the matching of the branding parameters and the consumer preference identifying data at no cost to the consumer whilst charging an advertising fee to the brand client and paying a content provision fee to the content provider.
摘要翻译: 一种广告系统,包括至少一个消费者数据库,其包含具有消费者偏好识别数据的多个消费者简档,至少一个品牌数据库,其包含具有一个或多个品牌参数的品牌客户的细节,至少一个内容数据库包含多个片段 由至少一个内容提供商提供的每个内容具有一个或多个内容配置文件标识符的内容提供者;以及内容匹配引擎,其将品牌客户端的品牌参数与一个或多个内容匹配并提供这些内容 根据消费者请求,基于在向品牌客户收取广告费用并向内容提供商支付内容提供费用的情况下,基于对消费者偏好标识数据的匹配,消费者偏好识别数据免费向消费者发送。