公开(公告)号：US20160267548A1

公开(公告)日：2016-09-15

申请号：US15160290

申请日：2016-05-20

Applicant: YAHOO! INC.

Inventor： Roelof Van Zwol ,  LIuis Garcia Pueyo ,  Lyndon Kennedy ,  Yash Dayal ,  Mridul Muralidharan ,  Thomas Gulik ,  Tejaswi Kasturi

IPC: G06Q30/02 ,  H04L29/08 ,  G06Q50/00 ,  H04L29/06

CPC classification number: G06Q30/0269 ,  G06Q30/02 ,  G06Q30/0255 ,  G06Q30/0261 ,  G06Q50/01 ,  H04L67/18 ,  H04L67/22 ,  H04L67/306 ,  H04L67/42

Abstract: Disclosed herein are aspects associated with contextual, or related, media enrichment presentation item of a media object served via the internet. A request to annotate a media object in connection with the media object's presentation is received, and a media object identifier and a profile identifier are obtained. The media object's information is retrieved using the media object identifier, and a profile is retrieved using the profile identifier. A response including one or more references to one or more media enrichment presentation items is transmitted, each reference to a media enrichment presentation item comprising information for use in retrieving the media enrichment presentation item for presentation in connection with presentation of the media object.