- Patent Title: Method and system for identifying and delivering enriched content
-
Application No.: US14452645Application Date: 2014-08-06
-
Publication No.: US09679082B2Publication Date: 2017-06-13
- Inventor: Bruno M. Fernandez-Ruiz
- Applicant: Yahoo! Inc.
- Applicant Address: US CA Sunnyvale
- Assignee: YAHOO! INC.
- Current Assignee: YAHOO! INC.
- Current Assignee Address: US CA Sunnyvale
- Agency: Pillsbury Winthrop Shaw Pittman LLP
- Main IPC: G06F17/30
- IPC: G06F17/30

Abstract:
Methods, systems and programming for providing content. In one example, a request for content is received from a user. One or more parameters associated with a platform on which the requested content is to be presented are obtained. A plurality pieces of addition content are obtained based on the requested content or information associated with the user. Each piece of the addition content is associated with a user engagement metric. A layout of an enriched content page is determined based on the one or more parameters. The layout of the enriched content page includes one or more slots for presenting content. One or more pieces of the additional content are assigned to the one or more slots based on the user engagement metric. The enriched content page including the requested content and the one or more pieces of the additional content is transmitted to the platform.
Public/Granted literature
- US20140372415A1 METHOD AND SYSTEM FOR IDENTIFYING AND DELIVERING ENRICHED CONTENT Public/Granted day:2014-12-18
Information query