It is a finding of the present invention that a user of a broadcast receiver gets text information significantly more quickly if a reference to another text information object in the broadcasting signal is contained in a text information object included in the broadcasting signal, which is currently displayed on the display of the broadcast receiver, and the user is enabled to cause the text information to be displayed to be changed from the text information of the current text information object to the text information of the text information object to which the current text information object refers by simple operation of a user selection means. Here, the additional effort is very limited since in today's broadcast receivers there mostly is an “unoccupied” key, which only has an assigned function and thus is occupied in special situations of use of the broadcast receiver, and may be used as user selection means, as far as that goes. Due to the strong limitation of the available bandwidths of common broadcasting systems for data services, codings as efficient as possible are used in the generation of the text information objects to be transmitted.