Systems and methods for in location-based mobile payments are disclosed. According to one embodiment, in an information processing apparatus comprising at least one computer processor, a method for location-based mobile payments may include: (1) receiving, from a first computer program executed by a first electronic device for a first party, a request to conduct a location-based transaction; (2) receiving, from the first computer program, a location of the first electronic device; (3) identifying a potential counterparty based on a location of a second electronic device associated with the potential counterparty; (4) communicating an image of the potential counterparty to the first computer program; (5) receiving a selection of the potential counterparty from the first computer program; and (6) conducting the location-based transaction between the party and the potential counterparty.