A method of personalizing at least one hearing aid for a hearing aid user includes the steps of manufacturing a hearing aid (1), receiving an audiogram from a server (37) for the hearing aid user, programming the hearing aid (1) by means of the audiogram, whereby the hearing aid (1) becomes personalized for the hearing aid user. Hereafter, the personalized hearing aid(s) (1) is/are delivered to the hearing aid user who may then put it into use. If there arises a need for fine tuning, the hearing aid user may request a consultation with a hearing healthcare professional. The hearing healthcare professional has equipment (44, 45) for fine tuning the hearing aid (1), and he may fine tune the personalized hearing aid(s) (1) in dialogue with the hearing aid user. The invention further provides a hearing aid delivering system and an Internet enabled personal communication device.