A process for providing a substrate having a metal, glass or ceramic surface with a vitreous layer comprising an interference pigment. The process comprises comminuting an interference pigment having at least one dielectric interference layer by a wet grinding process; dispersing the comminuted interference pigment into a silicate-containing suspension to obtain a coating composition; applying the coating composition to the surface by a wet coating process; and densifying the coating composition at a temperature of not more than 650° C.