The present invention relates to a door trim structure of an automotive vehicle, in which a pocket member (30) is joined to a back face of a door trim (9) having a trim opening portion (11a) which forms an opening portion of a storage portion (11) in the shape of a tube. The pocket member includes a flat-shaped first floor portion (31) extending horizontally and a flat-shaped second floor portion (32) located in back of the first floor portion and rising obliquely from the first floor portion. A trim recess portion (10) recessed outward in a vehicle width direction is formed at a portion which is located above the trim opening portion and between a door armrest portion (16) and a speaker storage portion (20) which respectively protrude toward the inside in the vehicle width direction . The trim recess portion is configured to extend obliquely forward along the direction substantially perpendicular to the second floor portion. Accordingly, an appropriate storage position of any stored bottle containers, regardless of its size can be provided.