公开(公告)号：US10327100B1

公开(公告)日：2019-06-18

申请号：US16149849

申请日：2018-10-02

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  H04W4/02 ,  H04L12/58 ,  G06Q30/02 ,  G06F16/29 ,  G06F16/48 ,  G06F16/248 ,  G06F16/2458 ,  G06F16/9537 ,  G06F16/2457

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US20200381020A1

公开(公告)日：2020-12-03

申请号：US16998759

申请日：2020-08-20

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  G06F3/0488 ,  G11B27/34 ,  G11B27/28 ,  G06F3/0484 ,  H04N5/92

Abstract: A system is provided that presents video content on an electronic device such that, when a user swipes to dismiss the video content, non-video summary information or contextual material about the video content is automatically displayed in place of the video content. The non-video summary information is presented on a summary card dragged on-screen responsive to user swipe input. If, for example, the user swipes to dismiss a video advertisement before an informational payload of the video advertisement has been delivered, the informational payload can automatically be displayed in text format on a summary card dragged by the user in replacement of the dismissed video advertisement.

公开(公告)号：US20190261129A1

公开(公告)日：2019-08-22

申请号：US16401074

申请日：2019-05-01

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W4/021 ,  G06F16/2457 ,  G06F16/9537 ,  G06F16/2458 ,  G06F16/248 ,  H04W4/02 ,  G06F16/29 ,  G06Q30/02 ,  H04L12/58 ,  G06F16/48

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US10165402B1

公开(公告)日：2018-12-25

申请号：US16035209

申请日：2018-07-13

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/021 ,  G06F17/30 ,  G06Q30/02 ,  H04L12/58 ,  H04W4/02

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US20220394421A1

公开(公告)日：2022-12-08

申请号：US17820185

申请日：2022-08-16

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W4/021 ,  H04W4/02 ,  G06Q30/02 ,  G06F16/29 ,  G06F16/48 ,  G06F16/248 ,  G06F16/2458 ,  G06F16/9537 ,  G06F16/2457 ,  H04L51/52

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US20200374651A1

公开(公告)日：2020-11-26

申请号：US16992633

申请日：2020-08-13

Applicant: Snap Inc.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W4/021 ,  H04W4/02 ,  H04L12/58 ,  G06Q30/02 ,  G06F16/29 ,  G06F16/48 ,  G06F16/248 ,  G06F16/2458 ,  G06F16/9537 ,  G06F16/2457

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.

公开(公告)号：US10229717B1

公开(公告)日：2019-03-12

申请号：US15195719

申请日：2016-06-28

Applicant: Snap Inc.

Inventor： Brent Davis

IPC: G11B27/036 ,  H04N5/92 ,  G11B27/28 ,  G06F3/0484 ,  G06F3/0488 ,  G11B27/34

Abstract: A system is provided that presents video content on an electronic device such that, when a user acts to dismiss the video content, non-video summary information or contextual material about the video content is automatically displayed in place of the video content. If, for example, the user skips a video advertisement before an informational payload of the video advertisement has been delivered, the informational payload can automatically be displayed in text format in replacement of the dismissed video advertisement. In some instances, the non-video summary information is displayed for a predefined interval, after which display transitions to a next media item. Additional user input during the predefined interval can trigger resumption of the relevant video content.

公开(公告)号：US09681265B1

公开(公告)日：2017-06-13

申请号：US15195684

申请日：2016-06-28

Applicant: SNAP INC.

Inventor： Brent Davis ,  Peter Sellis ,  Farnaz Azmoodeh ,  Samir Ahmed ,  Douglas Cohen

IPC: H04W24/00 ,  H04W4/02 ,  H04L12/58 ,  G06F17/30 ,  G06Q30/02

CPC classification number: H04W4/021 ,  G06F17/30038 ,  G06F17/30241 ,  G06F17/3053 ,  G06F17/30551 ,  G06F17/30554 ,  G06F17/3087 ,  G06Q30/0261 ,  H04L51/32 ,  H04W4/023

Abstract: An engagement tracking system monitors user interactions with media items to calculate an engagement score of the media item. The engagement tracking system may be or include a group of one or more server machines configured to detect an exposure of a client device to a media item maintained by the engagement tracking system. In response to detecting the exposure of the client device to the media item, the engagement tracking system tracks a location of the client device based on access requests to location based media items. The engagement tracking system may thereby monitor client devices exposed to the media item in order to calculate an engagement score of the media item.