公开(公告)号：US11140452B2

公开(公告)日：2021-10-05

申请号：US17190859

申请日：2021-03-03

Applicant: Roku, Inc.

Inventor： Markus K. Cremer ,  Wilson Harron

IPC: H04N21/4722 ,  H04N21/442 ,  H04N21/45 ,  H04N21/81 ,  H04N21/44 ,  H04N21/8352 ,  H04N21/431 ,  H04N21/462

Abstract: Example methods and systems for displaying actionable elements over playing content, such as video content, are described. In some example embodiments, the methods and systems identify video content currently playing within a display environment provided by a playback device, and display an actionable element within the display environment provided by the playback device that is based on the identified video content and includes one or more user-selectable options to perform an action associated with the identified video content. Further, in some example embodiments, the methods and systems may perform an action (e.g., present supplemental content and/or information) in response to a selection of one or more of the user-selectable options.

公开(公告)号：US11095950B2

公开(公告)日：2021-08-17

申请号：US16126771

申请日：2018-09-10

Applicant: Roku, Inc.

Inventor： Markus K. Cremer ,  Wilson Harron

IPC: H04N21/4722 ,  H04N21/442 ,  H04N21/45 ,  H04N21/81 ,  H04N21/44 ,  H04N21/8352 ,  H04N21/431 ,  H04N21/462

Abstract: Example methods and systems for displaying actionable elements over playing content, such as video content, are described. In some example embodiments, the methods and systems identify video content currently playing within a display environment provided by a playback device, and display an actionable element within the display environment provided by the playback device that is based on the identified video content and includes one or more user-selectable options to perform an action associated with the identified video content. Further, in some example embodiments, the methods and systems may perform an action (e.g., present supplemental content and/or information) in response to a selection of one or more of the user-selectable options.

公开(公告)号：US12167076B2

公开(公告)日：2024-12-10

申请号：US17899219

申请日：2022-08-30

Applicant: Roku, Inc.

Inventor： Markus K. Cremer ,  Peter Dunker ,  Steven D. Scherf ,  David Henry Pearce ,  Sherman Ling Fung Li ,  Wilson Harron ,  Konstantinos Antonios Dimitriou ,  Dewey Ho Lee

IPC: H04N21/431 ,  H04N21/234 ,  H04N21/432 ,  H04N21/433 ,  H04N21/44 ,  H04N21/458 ,  H04N21/472 ,  H04N21/81

Abstract: A client device accesses a video input stream from an intermediate device for display. The client device analyzes the video input stream to determine that the video input stream matches a template corresponding to a screen portion. Based on the video input stream matching the template, a video output stream is generated and caused to be presented on a display. In some example embodiments, the analysis is performed while the client device is replacing video content received from a content source via the intermediate device. For example, commercials transmitted from a national content provider to a smart TV via a set-top box may be replaced with targeted commercials. During the replacement, menus generated by the set-top box may be detected and the replacement video altered by the smart TV to include the menus.