Invention Grant
- Patent Title: Systems and methods for auto-adjust positioning of preferred content for increased click and conversion rates
- Patent Title (中): 自动调整偏好内容定位的系统和方法，以提高点击和转换率
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Application No.: US13903669Application Date: 2013-05-28
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Publication No.: US09298357B2Publication Date: 2016-03-29
- Inventor: Gaurav Kamdar
- Applicant: Yahoo! Inc.
- Applicant Address: US CA Sunnyvale
- Assignee: Yahoo! Inc.
- Current Assignee: Yahoo! Inc.
- Current Assignee Address: US CA Sunnyvale
- Agency: Mauriel Kapouytian Woods LLP
- Agent Elaine Lee; James Woods
- Main IPC: G06F3/0481
- IPC: G06F3/0481 ; G06F3/0485 ; G06Q30/00 ; G06F9/44
Abstract:
A computer-implemented user notification method includes displaying, at user-accessible locations on a graphical display of a mobile device, notifications corresponding to user interest, preference, and frequency of interaction with particular applications or activities on the mobile device. By increasing ease of interaction with particular notifications and advertisements that are of increased importance and relevance for the user, a higher click through and conversion rate is anticipated.
Public/Granted literature
Information query
