A print medium includes a plurality of print areas and a plurality of identification markers. The plurality of print areas are set along a longitudinal direction on a printing surface. The plurality of print areas are a plurality of areas on which printing is to be performed. The plurality of identification markers are intermittently printed along the longitudinal direction on the print medium. Each of the plurality of identification markers includes a set of leading edge information and identification information and is printed in correspondence with a single print area group. The leading edge information is information for setting a leading edge position of the print area in the feed direction. The identification information is information for identifying a type of the print medium. The print area group is formed of a plurality of mutually adjacent print areas among the plurality of print areas.