A magnetic kicker reflector that is installed within a reflector of a downlight fixture to create a “wall-wash” effect on one or more adjacent walls. The magnetic kicker reflector includes a proximal end, a distal end, a side surface extending from the proximal end to the distal end, and one or more magnets. The side surface includes an internal surface and an external surface. The magnets are coupled to or adjacent the external surface and faces substantially the same direction as the external surface. The proximal end, the distal end, and the side surface are formed having an arcuate length. The wall-wash assembly includes the kicker reflector, a reflector, and one or more bands coupled around and in contact with the outer surface of the reflector. The bands are in alignment with the magnets so that the kicker reflector is rotatable within the reflector and maintains attraction to the bands.