In a method for dynamically scaling an original background layout having at least one element, an instruction to employ the original background layout in a new page that differs in at least one of size and aspect ratio from at least one of the size and aspect ratio of the original background layout is received. In addition, a type and a position of the at least one element is identified and one or more constraints are applied on at least one characteristic of the at least one element to modify the at least one characteristic of the at least one element for inclusion in the new page, in which the one or more constraints are based upon the type and position of the at least one element.