发明授权
- 专利标题: Lead generation building, optimization, management and tracking tool
- 专利标题(中): 铅代建设,优化,管理跟踪工具
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申请号: US12534121申请日: 2009-08-01
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公开(公告)号: US08271349B1公开(公告)日: 2012-09-18
- 发明人: Mike Mathog
- 申请人: Mike Mathog
- 申请人地址: US CA San Francisco
- 专利权人: Vinyl Interactive, LLC
- 当前专利权人: Vinyl Interactive, LLC
- 当前专利权人地址: US CA San Francisco
- 代理机构: Law Office of Austin Bonderer
- 代理商 Austin Bonderer
- 主分类号: G06Q30/00
- IPC分类号: G06Q30/00
摘要:
The present invention allows users to quickly develop web pages, or offers, to meet their advertisers' individual needs; mange the offers and inventory; and prioritize the order in which the offers are displayed. Functions included in the invention allow the user to internally monitor performance of marketing campaigns. The invention also has the ability to automatically prioritize which offers are to be displayed to users and in what order they will appear based upon the number of orders outstanding from an advertiser, the revenue generated from each conversion, the conversion rate of each offer, and a manual factor inserted based upon the business priority. The current invention allows the user to effectively and efficiently run a business where the user is required to set up offers for individual advertisers and maintain an effective balance of priority based upon business concerns, revenue, inventory of offer and conversion rates.
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