IMS networks and methods are disclosed for providing business-related content to wireless devices that are located within a business. For a business that has a WLAN, wireless devices within range of the wireless access point of the business receive an identifier for the wireless access point. The wireless devices then register with the IMS network using the access point ID. Through the access point ID, the IMS network identifies an application server that is associated with the business. The application server may then initiate sessions with the wireless devices, and transmit business-related content to the wireless devices while they are within range of the wireless access point of the business.