There is provided a tape printing apparatus which is capable of positively discharging a cut-off tape strip of a tape material out of the apparatus by forcibly discharging the same, thereby preventing jamming and double cutting of the tape material. A full-cutting device for cutting a printed strip off the tape material is arranged at a location downstream of a printing section in a tape-feeding direction. A half-cutting device carries out half-cutting of the tape material. A tape discharge device forcibly discharges the cut-off tape strip out of the apparatus via a tape exit.